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Report: Apple Hires New Ad Chief

Reuters | Posted 03.05.2012 | Technology

(Reuters) - Apple Inc has appointed Adobe Systems Inc's Todd Teresi to head its iAd mobile-advertising business, Bloomberg said, citing three people w...

Apple Threatens Search Giants' Mobile Ad Shares

BusinessWeek | Olga Kharif | Posted 05.25.2011 | Technology

Google, Microsoft, and Yahoo! have swiftly lost share in the U.S. mobile advertising market to Apple's new iAd. Independent rivals such as Jumptap and...

iAd Earns iPhone Developer $1,400 In One Day

businessinsider.com | Dan Frommer | Posted 05.25.2011 | Technology

Apple's iAds have started rolling out, and at least one iPhone developer is enjoying early returns, boasting of making $1,400 in ad revenue on the fi...

Google AdMob Attacks Apple's New Mobile Ad Rules

AP | MICHAEL LIEDTKE | Posted 05.25.2011 | Technology

SAN FRANCISCO — Google Inc. thinks its increasingly bitter rival Apple Inc. is trying to muscle it out of the mobile advertising competition on ...

Apple Mobile Ads May Cost $1 MillIon To Display: REPORT

Yahoo! Finance | Posted 05.25.2011 | Technology

Apple Inc may charge about $1 million for displaying advertisements on its mobile devices, the Wall Street Journal said, citing advertisement executiv...

One Bad Apple: Will Steve Jobs' Ego Undermine Apple's Success?

Mario Almonte | Posted 05.25.2011 | Business
Mario Almonte

Apple's co-founder and CEO Steve Jobs will rightfully be credited as the driving force behind the company's spectacular success, but he may also prove to be the cause of the company's ultimate failure.