That "authority" and "author" share the same root is a given in publishing circles. To become an author you should have authority in your subject, and those with authority often write books
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When I became an author this past year, I applied all the "stuff" I knew about effective content strategy in building my business, to building my author brand and platform.
To figure out how much "power" social media carries as a platform, I felt called to participate in a blog challenge where I posted every day for the entire month of September.
Hurrying up to publish is surprisingly anticlimactic, so if you're feeling itchy, take a deep breath and revisit your timeline. And try to remember, time flies.
Using the news can help boost the visibility of your book, your platform and you!
Themes run through your platform and book, whether it is fiction or...
No one is more motivated to communicate the value of your book more than you, the author. Why should you consider building an author platform now? Because it takes time to develop meaningful relationships and trust with others.
If you want to become known as an expert in your field, you need to build your personal brand. There are all sorts of ways you can utilize the content in your book to market yourself.
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