Here are five tips to help you embrace becoming an entrepreneurial author. This doesn't mean you have to shut out your artist, by the way. It just means you have to ask it to move over a little to make room for your CEO too.
Current publishing trends are such that writers need to have an author platform before an agent or editor will sign them on. An agent friend of mine told an audience at a panel we sat on together, "Get the TED talk first and then come talk to me."
It's resolution time, and whether you commit to annual resolutions religiously, or you believe they don't merit a special time of year, the year's end provides a unique opportunity to consider where you've been and where you're going.
No one is more motivated to communicate the value of your book more than you, the author. Why should you consider building an author platform now? Because it takes time to develop meaningful relationships and trust with others.