In terms of brand activity, the winner of the night was probably Lego. That highly successful movie took the brand to a whole new level of "entertainment" -- a classic brand extension. The celebs holding Lego Oscar statues was a nice touch.
The host of the awards has no place contradicting the view of a documentary filmmaker who has just spoken eloquently of the subject of her film.
Penn's unwarranted remark is as obscene as questioning, "who gave blacks the right to vote?" or "who gave women the right to pursue an education?"
Every time I go see something in a theater, I never really go in alone, but Roger Ebert comes with me, as with questions of what Roger would write.
The Academy Awards for me was a surprise, notably in that I mostly enjoyed Neil Patrick Harris' performance.
Film insiders of the Academy of Motion Picture Arts and Sciences may have given Best Picture honors to Birdman, but moviegoers in the new Moviegoers Best Blockbuster Film Awards gave top honors to Interstellar!
Because of his war pictures and Westerns, he will always be perceived by some as the heir to John Wayne, but, whatever one thinks of American Sniper, Eastwood is much more subtle than some jingoistic zealot.
There is no bigger time of year in Hollywood than Oscar season as a record number of gifting suites pop up catering to stars not just with free gifts ...
Fifty years ago, Shirley Bassey's Goldfinger, arguably the greatest James Bond theme of all, and one of the most explosive musical compositions in the history of cinema missed winning the Academy Award for Best Song -- in fact, it missed a nomination altogether.
The Academy Awards honor the pinnacle of filmmaking, and while the nominees may suffer jitters walking and talking on the red carpet, you can celebrate the glitz and glam by getting together with your friends and raising a glass at home. Here are a few fun and festive Oscar Worthy Cocktails.
Anyone can suggest that you read this year's Oscar page to screen books (and you should, because they're all great), but we're here to share with you some books becoming movies this year that we think have Oscar written all over them.
At tonight's Oscars we'll no doubt see some familiar faces winning that coveted gold statuette. It's no secret that these sparkling little men aren't 100% gold--they're only coated in 24-carat gold--so that makes it harder to figure out how much gold they actually contain. Luckily math comes to the rescue.
Having your product in a gift bag starts at $1200, being there in person to be able to talk to celebrities or nominees starts at $5000 and shoots northward depending on your display size and position.
Tonight, after an interminable build-up, we finally find out who will take home an Oscar -- and who will be forced to smile gamely when someone else's name is called. My can't-miss prediction: there will be at least two Fifty Shades of Grey jokes. Back in the real world, Walmart, the nation's largest employer, announced plans to hike its minimum wage. As the White House tweeted, "Good to see @Walmart raising wages for about 500,000 employees. Now it's time for Congress to #RaiseTheWage." On a sad note, Oliver Sacks announced that he has terminal cancer. He's taught us so much over the years, and continues to do so now about one of life's most challenging subjects: dying. "I feel a sudden clear focus and perspective. There is no time for anything inessential," he writes. "I cannot pretend I am without fear. But my predominant feeling is one of gratitude." Ours, too -- for this vital and timeless lesson.
On February 22nd, several hundred million viewers from all over the globe will be watching the 87th Academy Awards and wondering if Julianne, Reese, R...
Below are nine books that provide some insight and context on some of this year's nominees and on the awards process itself. Consider it an Oscarologist's syllabus.