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Axe Shower Gel

Thief Steals $18,000 Of Axe Shower Gel, Axe Is Totally Cool With That

The Huffington Post | Andy Campbell | Posted 04.24.2014 | Weird News

Step 1: Manufacture a shower gel that promises "unrelenting female attention and/or late nights." Step 2: Break the news that a thief stole $18,000...

WATCH: Axe Tells Men The Secret To Pleasing Women

Emma Gray | Posted 05.21.2012 | Women
Emma Gray

What would wayward men do without a deodorant brand that dispenses dating advice? This week Axe's latest ad campaign helpfully reveals the secret to relationship bliss: oddly-named shower gel.