Craig Kielburger is a social entrepreneur and NYT-bestselling author. He is the co-founder of the children's charity Free The Children, the youth empowerment event We Day, and the social enterprise Me to We.
The B2B eCommerce growth rate is about 400% and with these figures stored in the future suppliers and business owners are all moving swiftly to get themselves on board. So whether you sell paper or pumps it's time to get your product in the shoppers cart.
For 2015 putting your customer at the center of every strategy and business process will be essential for acquisition, retention and competitive differentiation. No more just talking about it. This coming year, it has to happen.Customer Think
My clients spend a lot of time on the pre-planning and on-site work for prospect presentations, trade shows, conferences, networking events and on and on. Here's where they fall short: It's all about the follow-up people!
The power of visuals in marketing and advertising is not the future, it is the present. Ok, technically it's the present AND the future but my point is this is not something that's coming down the road nor is it a trend or a fad for that matter.
As a creative director with a wide variety of clients, I have yet to see the old tools of the trade permanently retired to the tool shed just yet. As a result, it's important to realistically correct some of the myths about marketing that seem to persist these days.
Just when you thought LinkedIn.com was a career site for finding your next job, along comes new, primary research from Jill Konrath and Ardath Albee showing that LinkedIn is now the most important sales tool in a sales rep's arsenal.
How does one of the world's leading fashion brands get ready for London Fashion Week? In this social media era, Christopher Bailey, Burberry Chief Creative Officer, has taken over the brand's Twitter account.