Any language, regardless of meaning, can be made to sound beautiful behind a nice tune, something for people to nod along with mindlessly. Gambino's more interested in displaying the ways we communicate than whether or not he endorses them.
Repetition, whether functioning as feedback loop or contextualization (often both), is an integral motif in Because the Internet. Set against the album's most forcefully earnest and reassuring song, we find a confluence of paradoxes: nostalgia dovetails with cynicism.
The Internet allows us to live increasingly fractured, niche, performed lives -- no matter how consistent, we develop varied personae on social media, dependent upon the form -- but they are still our lives.