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Bestseller

How to Get National Media Interested in Your Book

Penny C. Sansevieri | Posted 11.21.2016 | Books
Penny C. Sansevieri

In the age of all things social media, we don't get as many requests for stand-alone media campaigns. Which is good... I've never actually recommended...

How A Great Amazon Book Description Can Help Authors Sell More Books

Penny C. Sansevieri | Posted 08.14.2016 | Books
Penny C. Sansevieri

Whether on Amazon or any other e-tailer, book descriptions are more important than most authors realize.

5-Minute Book Marketing

Penny C. Sansevieri | Posted 04.05.2016 | Books
Penny C. Sansevieri

So, you say you're too busy to market your book? Well, welcome to the club. Most of the authors that I work with have day jobs paired with evenings at...

16 Best People to Follow on Twitter!

Penny C. Sansevieri | Posted 03.15.2016 | Books
Penny C. Sansevieri

These types of lists are always so hard for me. There really are a lot of standouts in this industry, and when I say standouts, I mean it. So in an ef...

Think and Grow Rich

Garry Rodgers | Posted 01.06.2017 | Books
Garry Rodgers

Think And Grow Rich was written in 1937 and sold 70 million books before its author, Napoleon Hill, died in 1970. Who knows how many copies since. Talk about a best seller. It's still in print.

The 4 Cs of Writing a Book

Chuck Boyce | Posted 11.20.2016 | Business
Chuck Boyce

Few things are more daunting than staring at that blank computer screen after you've made the decision to write your first book. But it doesn't have to be so overwhelming. I break the process down into the four Cs.

Top 3 Reasons Censoring Your Writing Is Holding You Back

Rachel Thompson | Posted 09.09.2016 | Books
Rachel Thompson

Do you worry what others think about you? Do you sit at your computer screen, paralyzed to type what you really want to say for fear of what your mom, husband, brother, friend, or best friend from second grade might say?

How to Write a 'Big Book'

Lev Raphael | Posted 09.06.2016 | Books
Lev Raphael

500-600 pages is big book big. It tells a reader they're buying something that the publisher has invested lots of time and money in. Think The Historian, Mystic River, The Secret History, The Girl With the Dragon Tattoo. Books that size inspire confidence in many readers.

It's Time to Get Your Thriller on -- at ThrillerFest X

Jennifer S. Wilkov | Posted 07.09.2016 | Books
Jennifer S. Wilkov

For many interested in the book publishing industry, conferences are some of the best ways to keep up with the changes occurring in this field, get the latest inside information about new technologies and new upcoming publications, and keep in contact with existing colleagues and meet new ones.

Lights Go On: Part XLVII -- BEGINNING

Thomas Bähler | Posted 06.15.2016 | GPS for the Soul
Thomas Bähler

Today I am so happy to report that ANYTHING IS POSSIBLE A TALE OF ÆSOP has become a bestseller! Thanks to all of YOU! I am grateful beyond wor...

How to Turn a Freebie Lover Into a Super Fan

Penny C. Sansevieri | Posted 05.25.2015 | Books
Penny C. Sansevieri

A few years ago I worked on a project that was tied to Days of Our Lives. For those of you who grew up with soap operas (or maybe still try to catch them from time to time) you know that this show has been on the air for 50 years.

Getting Influencers to Notice You

Penny C. Sansevieri | Posted 04.27.2015 | Books
Penny C. Sansevieri

I'm a firm believer that even the most high-profile influencers are reachable if you take the right actions to do so.

The Next Marketing Trend: The Pursuit of Micro-Fame

Penny C. Sansevieri | Posted 03.18.2015 | Books
Penny C. Sansevieri

There's a saying in the music business: if you can't be a hero in your hometown, you can't be a hero anywhere. Bruce Springsteen and Billy Joel both played bars that likely you and I wouldn't be caught dead in.

Get Your Book into Costco (and other specialty stores)

Penny C. Sansevieri | Posted 01.13.2015 | Books
Penny C. Sansevieri

Authors ask me all the time: How can I get my book into Costco? To tell you the truth, it's really not that complicated. But let's look at the different ways that Costco stocks product.

Here's What A Bestseller Looked Like In The 1920s

The Huffington Post | Maddie Crum | Posted 07.22.2014 | Books

Assiduous bibliophiles know their T.S. Eliots and F. Scott Fitzgeralds -- the authors who shaped our modern conception of the 1920s. But which books w...

PRO TIP: The Difference Between Being an Expert and Being a Fan

Penny C. Sansevieri | Posted 09.14.2014 | Books
Penny C. Sansevieri

I haven't "seen it all" but I have become a tad jaded when it comes to experts versus someone who is a fan. I love fans, don't get me wrong, but it's a big stretch from fan to expert and, if you're publishing a book, you should know why this matters.

Why Free Is Your Best Marketing Tool (And How to Harness It)

Penny C. Sansevieri | Posted 07.29.2014 | Books
Penny C. Sansevieri

It seems that everyone wants a freebie these days, doesn't it? It's gotten to the point that when I mention doing a free eBook giveaway to authors, th...

How to Research Keywords to Help you Create the Perfect Book

Penny C. Sansevieri | Posted 06.23.2014 | Books
Penny C. Sansevieri

Keywords affect all areas of promotion: from creating the right copy on your website, to placing ads on Facebook that get attention, to developing an irresistible book idea. But more than that, you want to create a book idea that Amazon will love.

How to Create Best-selling Book Ideas

Penny C. Sansevieri | Posted 06.03.2014 | Books
Penny C. Sansevieri

It's one thing to write a book -- it's quite another to write a book that will sell. We all want to follow our passion, write our dream and dance crea...

How to Market Your Book

Rana Florida | Posted 01.30.2014 | Business
Rana Florida

If you want your book to be bought and read by the widest possible audience, you have to start marketing it long before its publication date. Here are some simple tips on marketing that every author should take to heart.

Chelsea Cain's Newest: The Return of Gretchen Lowell and Archie Sheridan in Let Me Go

Holly Cara Price | Posted 10.12.2013 | Books
Holly Cara Price

New York Times bestselling author Chelsea Cain is back this week with the sixth installment of her gripping saga about Detective Archie Sheridan and h...

Which Legendary Director Will Be Narrating The "Go The F*** To Sleep" Audiobook?

guardian.co.uk | Alison Flood | Posted 08.14.2011 | Books

Legendary film director Werner Herzog has agreed to narrate an audio version of the surprise hit Go the Fuck to Sleep, a comic bedtime book for parent...

How A Completely Blank Book Became An Amazon Bestseller

Real Business | Posted 06.08.2011 | Books

I stared at my computer screen. There, sitting in my inbox was an email that confirmed the world around me had gone totally and utterly, bone-fide, st...

Are You a Commitment-Phobic Author?

Arielle Ford | Posted 05.25.2011 | Books
Arielle Ford

Have you ever heard that you should dress for the job you want? The implication is to look the part so that your boss can picture you in the position...

Author Beware: Unsteady Terrain Ahead

Peggy McColl | Posted 05.25.2011 | Books
Peggy McColl

We often see warnings signs posted about things we should be aware (or beware) of as we explore new territories. For instance, a state park sign may ...