Today's public does not recognize the public health danger associated with sugar-sweetened soda. But with the advance of public awareness, it's possible that images of Beyoncé with the Pepsi logo painted on her lips might be reserved for history books.
New York Times food journalist Mark Bittman asked, "Why Do Stars Think It's OK to Sell Soda?" The question is brilliant, but goes unanswered -- a rhetorical question where perhaps we'd do better than to take the answer for granted.
Not much more than a year and a half after working with Michelle Obama's anti-obesity campaign Let's Move, Beyonce has recently signed a $50 million deal with Pepsi, which already includes her parading around pantsless pushing a cart of soda cans.