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Bill Backer

The Genius of Mad Men's Matt Weiner: It's Not Over

Lonna Saunders | Posted 07.15.2016 | Entertainment
Lonna Saunders

Matt Weiner interviewed by his sister Allison Hope-Weiner Jon Hamm, as Don Draper, deserves a happy ending. Not what he got. No woman to call his o...

The Coca-Cola Hilltop Ad: 40 Years of Apple Trees and Honey Bees and Phosphoric Acid

Mike Amato | Posted 06.13.2011 | Media
Mike Amato

Bill Backer, a creative director with Coca-Cola, was on a flight to London that was forced to land in Ireland due to heavy fog. The result of this diversion was one of the most popular and iconic ads ever created.