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Is a Book Publicist Worth the Money?

Holly Robinson | Posted 08.11.2014 | Books
Holly Robinson

Of course, I had no idea how much money a publicist would cost, and I was gobsmacked by their fees. Finally, though, I found a publicist who used to work at a big traditional house and seemed experienced and smart. Here's what I've learned in that time.

8 Tips for a DIY Book Tour

Holly Robinson | Posted 07.12.2014 | Books
Holly Robinson

Every writer hates the idea of being a carnival barker. Nobody goes out anymore, you tell yourself. Who wants to give a reading where the only people in the audience are your mom and that drunk guy?

Should You Do a Book Tour On Your Own Dime?

Holly Robinson | Posted 01.23.2014 | Books
Holly Robinson

We writers quake in our slippers at the thought of actually having to get dressed and emerge from behind our laptop shields. Whether we're indie or tr...