There's nothing like a bit of brain control to make people excited. They want to bring the benefits of mind-control to everyone. No more tapping on keyboards or moving mice. But for those of us lucky enough to have full control of our limbs and senses -- let's use them.
In the past this kind of consciousness has been limited to exceptionally sensitive and creative people: to healers and poets, prophets and spiritual masters. In the future it could spread to a wider segment of the population.