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Broadcast Tv Ad Spending

Broadcast TV Ad Spending "Reminiscent Of Prosperous Economic Times"

New York | John Consoli | Posted 05.25.2011 | Media

WHILE newspapers, magazines, radio and local television are all losing advertisers in the recessionary economy, the broadcast networks continue to be ...

Broadcast TV Draws More Advertising Dollars Than Newspapers For First Time In US History

Hollywood Reporter | Paul Bond | Posted 05.25.2011 | Media

This year will mark the first time in U.S. history that broadcast television will get more advertising dollars than newspapers, according to a study d...

Cable Channels Gain On Broadcast Networks

New York Times | Brian Stelter | Posted 05.25.2011 | Media

AS the cable channels that populate the television dial conclude their advance advertising sales, they have something to celebrate: they made much gre...