Business Social Media

Social Media Experts With 5-7 Years of Experience?

Craig Agranoff | Posted 05.24.2012

Read More: Jobs, Social Media, Social Media Jobs, Twitter, Business Social Media, Facebook, Job Postings, Business News
Craig Agranoff

At what point do we consider a person an expert? Most of us would expect an expert to have grey hair and a big Dr. in front of their name. However, this particular job title makes me rethink that idea -- Social Media Expert.

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Who Owns Your Business-Related Social Media?

Jim Thomas | Posted 05.18.2012

Read More: Twitter, Social Media, Facebook, Linkedin, Employees Social Media, Employees, Company's Social Media, Employers, Social Media Tips, Corporate Social Media, Business Social Media, Social Media at Work, Businesses Social Media, Denver News
Jim Thomas

There is a time bomb in your company that you had better defuse. It's your failure to be clear about, or even consider, ownership of the business connections represented by social media platforms such as Facebook, Twitter and LinkedIn.

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How Not to #GetSlizzerd on Twitter: Controlling the Message as Social Media Goes Company-wide

Ryan Holmes | Posted 05.09.2012

Read More: Social Media, #Gettingslizzerd, Hootsuite, Twitter, Red Cross Twitter Gaffe, Business Social Media, Social Media Tips, Technology News
Ryan Holmes

Social media teams tend to be decentralized. Confusion, rogue tweets and off-message posts are almost inevitable. The worst gaffes live on in social media infamy. So is there a way for businesses to avoid a social media meltdown?

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Watch: 60 Seconds of Social Media

Shawn Amos | Posted 04.20.2012

Read More: Hologram, Social Media, Tupac Hologram, Social Media Marketing, Titanic, Tupac Shakur Hologram, Tupac Shakur, 3d, Business Social Media, Engagement, Social Media Networks, Nintendo, Technology News
Shawn Amos

But a hologram Tupac on tour? Long-term interest and success of 3D tech is notoriously hard to predict, once the novelty wanes.

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How to Succeed by Breaking All of the Personal Branding Rules

Jamie Varon | Posted 04.12.2012

Read More: Social Media Rules, Branding, Social Media, Business Social Media, Social Media Branding, Social Media Tips, Small Business News
Jamie Varon

Although the topic of personal branding has the word "personal" right up in front, most advice still warns against sharing too much of who you are with your customers and clients.

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Your Life Is Social, Why Isn't Your Company?

Mark Hillary | Posted 03.29.2012

Read More: Thomson Reuters, Jen Mcclure, Social Media, Twitter, Farmville, Public Relations, Social Business, Facebook, Useful Social Media, Business-and-Social-Media, Corporate-Social-Media, Business Social Media, Social Media at Work, Social Media in Business, Media News
Mark Hillary

Forget about social media being just a tool for PR or marketing or community building -- it is changing every part of the enterprise, root and branch.

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Why Social Media Doesn't Mean Business

Jackie Barrie | Posted 03.05.2012

Read More: Social Media, Business Social Media, Social Media Tips, Networking, Social Media Marketing, Business News
Jackie Barrie

If engagement is the key, then you have to be engaging. If you want to attract business, you have to be attractive. And if you want to charm people into buying, you have to be charming.

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2012 Reputation Checklist

Dr. Leslie Gaines-Ross | Posted 02.22.2012

Read More: Bp, Reputation, Online Reputation, News Corp., Reputation Management, Weber Shandwick, Business Social Media, reputation.com, Business, Crisis Communications, Brands, 2012, Business News
Dr. Leslie Gaines-Ross

Reputation will always continue to matter but for reasons that are less financially-based than in the past.

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Putting the Social Into Social Media

Jackie Barrie | Posted 02.19.2012

Read More: Social Media, Business Social Media, Social Media Marketing, Networking, Social Media Tips, Business News
Jackie Barrie

When you meet people in real life, whether in the boardroom, at a conference or in a networking meeting, you (hopefully) don't walk in wearing a sandwich board or pushing a trolleyful of products and shouting 'BUY MY STUFF!'

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Social Media Strategies For Holiday Retailers

Ryan Holmes | Posted 02.18.2012

Read More: Social Media, Holiday Shopping, Social Media Holiday Retail, Business Social Media, Holiday Shopping Social Media, Holiday Retailers Social Media, Social Media Tips, Business News
Ryan Holmes

As social is where consumers eyeballs are, business' must take ownership of their online company profiles.

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Who Owns Hispanic Social Media?

Daniel Cubias | Posted 02.05.2012

Read More: Latinos, Latino, Ethnicity, Bloggers, Corporate Sponsorship, Hispanic, Carol Cain, Business Social Media, Hispanics, Social Media Networks, Miscommunication, Journalism, Social Media Marketing, Social Media, Relationship Building, Public Relations, Marketing, Latinos in Social Media, Blogging, Communication, Family, Latino Politics, Latino Voices News
Daniel Cubias

Communication is a fundamental function of human existence. And it does not require corporate sponsorship. That primordial need to listen, and in turn to be heard, will always drive social media.

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Suggestion Box? What Suggestion Box?

Eric Yaverbaum | Posted 11.15.2011

Read More: Customer Social Media, Business Social Media, Bad Public Relations, Social Media Pr, Social Media Business, Customer Relations, Public Relations, Twitter Business, FB Business, Business News
Eric Yaverbaum

The days of dropping comments into a box are long gone. Now, someone can go right on Facebook or Twitter and be in charge of a company's brand. They can make or break how people perceive a company in a very short period of time.



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The Quickest Way to Kill Your Online Success

Penny C. Sansevieri | Posted 10.31.2011

Read More: Social Media Marketing, Social Media Marketing Books, Social Media Market, Social Media Exposure, Social Media Marketing Strategies, Business Social Media, Books Social Media, Social Media Promotion, Books Social Network, Books News
Penny C. Sansevieri

While there are no guarantees in anything, you need to be smart about all of these wonderful, free, not-owned-by-you social media sites.You might do a fantastic job of driving traffic, but the reality is that you should focus on what you own, your website.

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Let's Give Them Something to Talk About: Creative Use of Social Media

Ernan Roman | Posted 10.30.2011

Read More: Direct Marketing, Voice of Customer Marketing, Multichannel Marketing, Relationship Marketing, Voice of Customer Research, Marketing Best Practices, Social Media Marketing, Social Media, Business Social Media, Businesses Social Media, Business News
Ernan Roman

Conduct regular searches on the terms customers are most likely to use that relate to your company, your brands and your promotions. Then join the conversation.

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Is Social Media the Next Bubble?

Edward Muzio | Posted 10.26.2011

Read More: Social Media, Linkedin, Twitter, Facebook, Social Media Marketing, Social Media Business, Google Plus, Google+, Business Social Media, Social Media Bubble, Businesses Social Media, Business News
Edward Muzio

Remember when Facebook switched the button on group pages from "Be a Fan" to "Like"? Any company whose materials said "Be our fan on Facebook" had to change the message immediately or risk looking disconnected.

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How To Bring Social Media Sanity To Your Small Business

Karen Leland | Posted 08.23.2011

Read More: Social Media, Small Business Owners, Small Business, Business Social Media, Social Media Marketing, Social Media Marketing Strategies, Small Business America, Business News
Karen Leland

While social media mastery has many layers, the experts all agree that following five core steps is a good start to bringing social media sanity to your small business.

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Social Media Is Your Job

James Kotecki | Posted 06.03.2011

Read More: Social Media, Twitter, Public Relations, Communication Tips, Business Social Media, Facebook, Social Media Consultants, Social Media Marketing, Social Media Manager, Communication, Technology News
James Kotecki

Don't hire a consultant to post your Facebook updates. Don't outsource your tweets. Social media is a direct conversation between you and your customers, and that means social media is your job.

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How to "Friend" and Influence Clients: Using Facebook to Benefit Your Career

Kristen Babiracki | Posted 05.25.2011

Read More: Career Advice, Business Social Media, Career Tips, Facebook, Business News
Kristen Babiracki

"People do business with those they know, like and trust." This is one of my favorite sayings, and one that's guided me in growing my business through...

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Mayor of Galapagos: A Conversation With Foursquare

Michael Boland | Posted 05.25.2011

Read More: Foursquare, Boland, Bia/Kelsey, Social Media, Business Social Media, Social Media Marketing, Friendster, Groupon, Technology News
Michael Boland

In this environment of techno-Darwinism on crack, Foursquare has been the biggest proponent of evolution. That translates to going beyond badges to extend offers of monetary significance.

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Monetizing the Realtime Web: Lessons for Twitter

Kimbal Musk | Posted 05.25.2011

Read More: Monetization, Real Time Web, Twitter, Oneriot, Social Media Advertising, Twitter Ads, Monetizing the Internet, Real Time Search, Business Social Media, Tweets, Social Media Marketing, Social Media, Promoted Ads, Twitter Advertising, Online Advertising, Internet Advertising, Promoted Tweets, Denver News
Kimbal Musk

The world is watching as Twitter announces its version of how users will interact with ads in realtime. We thought this would be a good time to share some of the insights OneRiot has learned.

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New Budgeting Rules for Social Media Marketing?

Anne Hill | Posted 11.17.2011

Read More: Budgeting, Network-Marketing, Small Business, Business Social Media, Social Networking, Social Media Marketing, Creative-Content, Healthy Living News
Anne Hill

Small business budgeting rules have changed completely. Getting clear on what you want to say, and how to say it, is probably the single largest time investment for your social media strategy.

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The Networked Nonprofit: Beth Kanter And Allison Fine Tell Orgs How To Use Technology To Their Advantage

HuffPost | Jonathan Daniel Harris | Posted 05.25.2011

Read More: Social Media, The Networked Nonprofit, Allison Fine, Nonprofit Sector, Beth Kanter, Nonprofits, Beth Kanter Book, Nonprofit Social Media, Social Media Networks, Business Social Media, Beth Kanter Blog, Impact News

Even some bloggers may not have heard of Beth Kanter. That's because she doesn't blog about celebrity gossip or the latest KFC sandwich -- she's a non...

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Marriage: Social Media and Hedge Funds?

April Rudin | Posted 05.25.2011

Read More: Marketing, Social Media, Business Social Media, Hedge Funds, Hedge Fund Managers, Business News
April Rudin

Social media platforms are changing the way people communicate both personal and professional information about themselves.

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Is Authenticity in Social Media Dead?

Anne Hill | Posted 11.17.2011

Read More: Social Media, Small Business, The Balanced Life, Networking-Online, Social Networking, Writing, Online, Technology News, Authenticity at Work, Authenticity, Marketing, Living, Women in Business, Business Social Media, Business, Social Media Marketing, Healthy Living News
Anne Hill

A simple series of steps will help identify the strengths and point of view that are unique to you, and that will engage your audience and keep them engaged.

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Top 6 Reasons Social Media Still Scares Companies

socialmediatoday.com | Posted 05.25.2011

Read More: Social Media Companies, Social Media, Twittering, Internet at Work, Twitter at Work, Twitter, Twitter Companies, Business Social Media, Social Media at Work, Technology News

Many companies still live in fear of social media. Check out this top six list to find out why....

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