Business to Business

A 'B2B' Gold Rush?

Lynn-Ann Gries | Posted 01.28.2012

Lynn-Ann Gries

It seems that investors are beginning to show a little love to business-to-business Internet companies, also known as "B2B" firms. Most of these companies will never be household names. Still, they can become very profitable and generate significant returns for investors, as well as wealth and jobs for the communities they're in.

Qualified Lead: What's It Mean? (and Why Should Marketers Care?)

John Fox | Posted 08.23.2011

John Fox

"Just give me a hot lead. Just give me two of the premium leads." All sales leads are not created equal. Who can forget Glengarry Glen Ross and the p...

Nate C. Hindman

Startup Offers Groupon-Like Model For The B2B World

HuffingtonPost.com | Nate C. Hindman | Posted 05.25.2011

Online group buying is not only changing the way consumers buy from businesses, one new startup is using it to change the way businesses buy from busi...

Barter System Booms During Recession

The Denver Post | Posted 05.25.2011

Unemployed since November, Eugene Sobczak wanted nothing more than to aid another cash-strapped soul, gratis, when he read the online ad asking for he...