In high school, it was very clear of what to do to get to college. You get good grades. In college, it was very clear of what to do to get a job offer. You get good grades, internships and leadership positions in extracurricular activities. But what about pursuing a career that is fulfilling?
If employers are no longer interviewing, or hiring at the traditional career fairs, what is really being accomplished? Truth is, not much at all outside of a branding opportunity, and at best a resume handoff.