If better working conditions, sustainable production, or ethical supply chains are ways in which a brand can enhance its reputation, appeal and value, then doing good globally can be good for business.
If a community runs out of water, it affects everyone in the area, even companies that were good stewards of the resource. The collective nature of these resources means that everyone shares both the responsibilities for their protection and the risks of their scarcity.
Let's use this massive television event as a platform to address our own energy needs, consumption rates and alternatives, all while highlighting the measures the NFL has taken to reduce its impact during the year's most-watched game.
One of the most crucial elements of any high-tech start-up's survival -- much less evolution -- is the money backing the enterprise. Is it 'smart money?' Is it 'patient money?' Is it 'connected money?'