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Company Blogs

This Is the Worst Mistake Your Company Blog Makes

Rosella LaFevre | Posted 08.29.2014 | Small Business
Rosella LaFevre

Your headline is the first reason why visitors to your company's blog will or will not read a post. Some sources say that 80 percent of readers never make it past the blog post's title.

Please Tell Me, Is Blogging Really Dead?

Nancy Wurtzel | Posted 08.14.2012 | Technology
Nancy Wurtzel

Evidently, fewer companies and individuals are starting blogs, and more existing blogs are being abandoned. I do come across a lot of blogs that haven't been updated in a year or more. These "blog orphans" always make me a little sad.

Six Reasons Every Brand Should Blog

Paula Berg | Posted 09.10.2011 | Denver
Paula Berg

Despite the evidence in favor of blogging, many brands are reluctant to blog. While blogs can be a lot of work, they provide a foundation for information on the web and an owned platform for your social business.