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Video's Popularity Rises and the Screens Converge: Fresh Steps to Fully Capitalize

Jacqueline Corbelli | Posted 11.24.2014 | Technology
Jacqueline Corbelli

It's clear from the sheer magnitude of TV spending that the biggest screen is a persistent mainstay and high priority. However, changes playing out this year also hint of desire among marketers to stay more flexible in the way they approach TV.

Marketing in the Connected Consumer Age Is Outside-in

Jacqueline Corbelli | Posted 08.05.2014 | Business
Jacqueline Corbelli

The stakes have never been higher for embracing the changes required of marketers and the industry at large to meet the new expectations of consumers and remake the connections between media, content and advertising.

Fully Connected: Smart Phones, Tablets... and Connected TV Makes Three. Turns Out There is an App for That

Jacqueline Corbelli | Posted 06.22.2013 | Technology
Jacqueline Corbelli

Staggering data in a recently issued Jack Myers Media Economic Data Report projects a systematic shift towards digital advertising across 19 industries by 2020, with double-digit increases for all but two sectors.

WATCH: 60 Seconds of Social Media

Shawn Amos | Posted 03.06.2013 | Technology
Shawn Amos

CES, the world's largest consumer technology trade show, descends upon Las Vegas next week and Freshwire will be there. What should we expect? If rece...

American Express Pioneers "T-Commerce" with Smart TV Apps for LG and Samsung

Andy Plesser | Posted 05.30.2013 | Technology
Andy Plesser

The ambitious interactive television initiative launched last month by American Express is demonstrating the value the Smart TV in driving "t...

We Interrupt This Blog Post With a Copyright Alert

John Pavley | Posted 11.16.2012 | Technology
John Pavley

During the Hugo Awards ceremony science fiction fans are celebrated, remembered, and rewarded along with the authors. Could you imagine Hollywood celebrating its fans by name and in person, along side the stars at the Oscars? Maybe people would start tuning in again.

LG's Matt Durgin on Apps, Games and the Value of the Big Screen TV

Andy Plesser | Posted 03.04.2012 | Technology
Andy Plesser

The world of "smart," or IP-connected television sets, is evolving on many levels from new paid Apps to advertising around Apps, to video chat, and s...

AOL HD Launches on Boxee, Roku, Yahoo Connected TV and Divx

Rob Delacruz | Posted 09.26.2011 | Technology
Rob Delacruz

Today, we are pleased to introduce AOL HD. AOL HD offers a broad array of video and audio content in a single app and is currently available on Boxee, Roku, Yahoo Connected TV and Divx.

Exclusive Video Interview: Why YouTube's "Lean Back" Matters

Daisy Whitney | Posted 05.25.2011 | Technology
Daisy Whitney

SAN BRUNO, CA -- In anticipation of the launch of Google TV this fall, YouTube introduced its new living room play "YouTube Lean Back" yesterday. ...