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Consumer Intelligence Research Partners

Apple Boosts Share While Samsung Remains Stable

Michael R. Levin | Posted 04.28.2016 | Business
Michael R. Levin

LG, HTC, Motorola Lose Share to Apple Consumer Intelligence Research Partners (CIRP) today released analysis of the results of its research on mobile...

T-Mobile Dominates the Quarter, Again

Michael R. Levin | Posted 04.28.2016 | Business
Michael R. Levin

AT&T, Verizon, and Sprint Gains and Losses Offset Consumer Intelligence Research Partners (CIRP) released analysis of the results from its research o...

Amazon Echo - What We Know Now

Michael R. Levin | Posted 04.28.2016 | Business
Michael R. Levin

Estimate 3 Million Unit Sold in US as Awareness Soars, with Diverse Uses Consumer Intelligence Research Partners (CIRP) released analysis of Amazon E...

iPhone SE Has Limited Market in U.S.

Michael R. Levin | Posted 04.07.2016 | Business
Michael R. Levin

Very few of the 81 million consumers that already own a larger iPhone 6 or 6 Plus, or 6s or 6s Plus, are likely to trade down to the smaller iPhone SE.

110 Million iPhones in Use in U.S.

Michael R. Levin | Posted 03.02.2016 | Business
Michael R. Levin

By analyzing data on iPhone buyers, their new model selection, and their prior phones, and overlaying Apple iPhone sales data adjusted to the US market, CIRP estimates the number and model of iPhones in use each quarter.

Amazon Prime Grew 35% in 2015

Michael R. Levin | Posted 02.11.2016 | Business
Michael R. Levin

US Prime Membership Increases to 54 Million Members Consumer Intelligence Research Partners (CIRP) today released analysis of buyer shopping pattern...

AT&T Lags in Fourth Quarter of 2015

Michael R. Levin | Posted 02.11.2016 | Business
Michael R. Levin

Verizon, T-Mobile, Sprint Post Similar Share Gains, With Varying Retention, Switching Consumer Intelligence Research Partners (CIRP) today released a...

iPhone 6s/6s Plus Underperform Year-Ago Sales

Michael R. Levin | Posted 02.11.2016 | Business
Michael R. Levin

iPad mini Has Largest Share of iPad Sales; Strong Launch for iPad Pro Consumer Intelligence Research Partners (CIRP), today released analysis of the ...

iPhone 6s/6s Plus Launch Echoes 5S Launch

Michael R. Levin | Posted 12.22.2015 | Business
Michael R. Levin

Android Switcher Percentage Increases Consumer Intelligence Research Partners (CIRP), today released analysis of the results from its research on App...

Over 100 Million iPhones in Use in U.S.

Michael R. Levin | Posted 12.08.2015 | Business
Michael R. Levin

Consumer Intelligence Research Partners found that as of the end of the September 2015 quarter, 101 million iPhones were in use in the U.S., including 58 million iPhone 6 and 6 Plus and four million iPhone 6s and 6s Plus models.

Almost 100 Million iPhones in Use in US

Michael R. Levin | Posted 08.05.2015 | Business
Michael R. Levin

Over Half of US Users Now Have iPhone 6, 6 Plus, as Growth Slows in Base Consumer Intelligence Research Partners (CIRP) released research on the inst...

T-Mobile Gains Share Based on Customer Loyalty

Michael R. Levin | Posted 07.29.2015 | Business
Michael R. Levin

Sprint, T-Mobile Again Increase Share of Net Customer Activations Consumer Intelligence Research Partners (CIRP) released analysis of the results fro...

Android Loyalty Drives OS Share Trend

Michael R. Levin | Posted 07.29.2015 | Business
Michael R. Levin

Apple Enjoys Brand Loyalty, while Samsung, LG, Others Trade Customers Consumer Intelligence Research Partners (CIRP) released analysis of the result...

iPhone 6 Plus Improves Share

Michael R. Levin | Posted 07.29.2015 | Business
Michael R. Levin

iPad Air Models Continue to Dominate Consumer Intelligence Research Partners (CIRP) released analysis of the results from its research on Apple, Inc....

Amazon Prime Gains on Improved Retention

Michael R. Levin | Posted 07.29.2015 | Business
Michael R. Levin

US Prime Membership Increases to 44 Million Members Consumer Intelligence Research Partners (CIRP) released analysis of buyer shopping patterns for ...

Amazon Prime Holds Steady

Michael R. Levin | Posted 05.27.2015 | Business
Michael R. Levin

Amazon Prime membership held steady in the March 2015 quarter. We think that the influx of new Amazon Prime members in the holiday quarter of 2014 included an unsurprising percentage of shoppers that did not continue their membership following their 30-day free trial.

Significant iPhone 6, 6 Plus Penetration In U.S.

Michael R. Levin | Posted 05.19.2015 | Business
Michael R. Levin

In the quarterly investor call, Apple CEO Tim Cook said, "there's a lot of people that haven't upgraded to a 6 and 6 plus." Our estimates indicate that 40 percent of U.S. iPhone owners have upgraded to an iPhone 6 or 6 Plus.

How OS Switchers and First-Time Smartphone Buyers Work

Michael R. Levin | Posted 05.06.2015 | Business
Michael R. Levin

In addition to attracting buyers from other smartphone platforms, mostly Android, Apple relies in part on a shrinking pool of first-time smartphone buyers. Yet at least in the U.S., first-time smartphone buyers, either those coming from a basic flip phone or true first-time mobile phone owners, choose Android phones by a large margin.

iPhone 6 and 6 Plus Show Continued Strength

Michael R. Levin | Posted 06.29.2015 | Business
Michael R. Levin

The iPad Air format continued to dominate Apple's tablet line, and the higher-priced iPad Air 2 did even better in the quarter. In contrast, the smaller format iPad mini, with three different models, accounts for a third of sales, down from 40 percent a year-ago.

Sprint and T-Mobile Gaining Ground

Michael R. Levin | Posted 06.22.2015 | Business
Michael R. Levin

AT&T and Verizon continue to have the most loyal customers. Relative to their size neither attracts as high a percentage of new customers from other carriers as Sprint and T-Mobile do.

Android Resumes Market Share Gains

Michael R. Levin | Posted 06.22.2015 | Business
Michael R. Levin

Consumer Intelligence Research Partners (CIRP) released analysis of the results of our research on mobile phone operating systems for the calendar quarter that ended March 31, 2015. This analysis features findings about market share trends in mobile phone operating systems in the US.

The Big Problem for the Apple Watch Is the Apple Store

Michael R. Levin | Posted 06.15.2015 | Business
Michael R. Levin

Too few stores may constrain sales.

Netflix and Redbox Dominate the Video Market Basket

Michael R. Levin | Posted 06.09.2015 | Business
Michael R. Levin

While Netflix and Redbox each have the largest penetration among subscription and per-use services, even their customers use other services extensively. Among Amazon Amazon Instant Video customers, while 95 percent have a subscription service, most use at least Amazon Prime as that service.

Mobile Carrier Stores Still Carry Retail

Michael R. Levin | Posted 06.01.2015 | Business
Michael R. Levin

The revamping of the Apple Stores is necessary preparation for the launch of the Apple Watch, but also a wise response to the overall decline in Apple retail's share of U.S. smartphone and U.S. iPhone sales.

Predicting iPhone Demand

Michael R. Levin | Posted 04.27.2015 | Business
Michael R. Levin

Going forward, consumers who buy a new iPhone will necessarily either own an earlier iPhone, or own an Android and choose to switch platforms.