Whether you're starting your biz, thinking about starting your biz, or are already face deep in your biz, this is for you. Because while having your own business is WONDERFUL, it's also full of stress and annoyances. YES -- You gain choices, freedom, flexibility, unlimited income possibilities, creative carte blanche.
This format probably feels familiar, from any number of magazine-style feature stories, which explore meaning and texture as opposed to hard news. It can also be used for opinion pieces: the beginning introduces an argument, the middle engages with conflicting arguments, and the end resolves with a deeper understanding of the original argument.