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Corporate Values

Top 5 Reasons Why 'The Customer Is Always Right' Is Wrong

Alexander Kjerulf | Posted 06.15.2014 | Business
Alexander Kjerulf

The phrase "The customer is always right" is typically used by businesses to convince customers that they will get good service at this company and convince employees to give customers good service; however, I think businesses should abandon this phrase once and for all.

Toyota, GM and the Big 'Values' Blowout

Stuart Muszynski | Posted 05.24.2014 | Business
Stuart Muszynski

Although Toyota and GM may be among the most extreme cases since 1970s Ford Pintos exploded from gas tank collisions, this compromise of values occurs every day in corporate America.

CVS: A Prescription to Do the Right Thing

Stuart Muszynski | Posted 05.04.2014 | Impact
Stuart Muszynski

CVS is a notable exception and, hopefully, a tipping point in moving companies from being profit-driven to profit-and-purpose-driven.

Chris Christie, 'Bridgegate' and a Question of Values

Stuart Muszynski | Posted 03.23.2014 | Politics
Stuart Muszynski

New Jersey Governor Chris Christie finds himself at the center of a stormy scandal. But the good news is that he has a chance to rise above the storm and start talking about the importance of values.

Gulliver's Twitter

Michael Ramah | Posted 01.23.2014 | Business
Michael Ramah

As more of the marketing function is digitized, some consumers will always exploit their access and amplification to create needless trouble for the companies unfortunate enough to cross their paths. But no matter how hard, brands must always remember that whenever they sink to that level, they lose.

WATCH: Starbucks CEO Talks Balancing Profit With A Social Conscience

Aspen Ideas Festival | Posted 06.30.2012 | Business

Balancing profit with a social conscience....

Compassionate Capitalism: America's Easy Button?

Stuart Muszynski | Posted 03.18.2012 | Business
Stuart Muszynski

To have a useful debate about America's economy, we need to be able to freely discuss these issues without being branded as unpatriotic or disloyal to our nation or any political party.