The Digital Deluge: Explained
Business used to be so simple. Manufacturers made things. Stores stocked them. Consumers bought them. Rinse and repeat. Ah, it sounds so quaint standing in the marketplace madness that is 2011.
Business used to be so simple. Manufacturers made things. Stores stocked them. Consumers bought them. Rinse and repeat. Ah, it sounds so quaint standing in the marketplace madness that is 2011.
Steve Rosenbaum | Posted 02.12.2012
You know that feeling on a clear blue sky day. The air is crisp, the sun is shining. Everything seems right in the world. Well, on the Web - it isn't...
Steve Rosenbaum | Posted 02.04.2012
There are pages and pages of these. I'm not going to name the chain, because I hope that as a careful customer you're searching Yelp, CitySearch, Google Reviews -- or any of the many sites that invite consumer feedback.
Steve Rosenbaum | Posted 12.26.2011
Millennials have grown up with a 24/7 news cycle and reality TV. They know the power of branding and publicity. Every day they act as their own digital publicists, curating and monitoring the 'me' brand.
Steve Rosenbaum | Posted 12.01.2011
Sao Paulo's Latin motto is Non dvcor, dvco, which translates as "I am not led, I lead." Leading in digital seems very much part of the culture of the place.
Steve Rosenbaum | Posted 10.14.2011
After almost a decade, Google is somewhat sheepishly admitting that humans are, well, useful after all.
Steve Rosenbaum | Posted 08.20.2011
If CBS is paying attention -- there's lots of good learning for the CBS Early Show and CBS Evening News in what they're doing with Lazar and Co. over at Now Trending.
Steve Rosenbaum | Posted 08.07.2011
My fellow traveler read my powerpoint from behind me on the airplane. And my car service driver watched it live on the web. Certainly my 'private' presentation to the TEDx community was more public than I ever imagined.
Steve Rosenbaum | Posted 08.05.2011
The real opportunity of the cloud is about sharing, not controlling content. Sticking your files on a shared server is great, but it's not a computing revolution. The game changer is the curated cloud.
Steve Rosenbaum | Posted 06.15.2011
While Google is defining 'delight' as popping a weather graphic on your screen, users are drowning in a flood of tweets, blog posts, check-ins, and other real-time data that overwhelm comprehension and exhaust users.
Steve Rosenbaum | Posted 06.12.2011
New York has a digital sensory deprivation zone that tests how long people can stand being disconnected from the web. It's called the New York City Subway.
Steve Rosenbaum | Posted 06.08.2011
Curation has come of age. The sheer volume of Web content, and the increasing demand of both content consumers and Web advertisers makes it clear that content without curation is simply noise.
Steve Rosenbaum | Posted 06.07.2011
If you're like me, you're splurting data all over the place. Just a few years a back, the idea of sharing your credit card on the Internet seemed like...
Steve Rosenbaum | Posted 06.03.2011
It used to be that in marketing, the brand with the most cash won. Hands down. You could 'carpet bomb' a market, you could 'own' the conversation, you...
Steve Rosenbaum | Posted 05.28.2011
A number of the web's most trusted voices have started to embrace a concept that could have massive ramifications -- to manage, and make useful, the massive growth of content on the web, sites must embrace curation.
Steve Rosenbaum | Posted 05.25.2011
At first I didn't put all the pieces together. Why wouldn't he return my calls? After all, in January alone he'd had Jane McGonigal, Michael Lewis, and Amy Chua. But still, no invite.
Steve Rosenbaum | Posted 05.25.2011
What's the biggest lesson coming out of SXSW? A year is a very long time in the fast moving world of connected content.
Steve Rosenbaum | Posted 05.25.2011
We're entering a critical, and dangerous, time in the content ecosystem. A moment where partisan politics could shout down diverse points of view, and lumbering algorithms could blithely filter out diversity.
Steve Rosenbaum | Posted 05.25.2011
Well, now that we've gone and cut off cable, we thought maybe we could go all the way. So after a convincing call with Verizon, we ordered up new inte...
Steve Rosenbaum | Posted 05.25.2011
It used to be to make a 'TV' show you needed expensive gear, a big budget, a cable or broadcast channel and talent. Now, you can cross off all but the last item.
Steve Rosenbaum | Posted 05.25.2011
For two days on Hawaii's Big Island, Venture Capitalist David Hornik of August Capital invited a small group of friends and colleagues to what is best...
Steve Rosenbaum | Posted 05.25.2011
He's one of the best-known faces on Al Gore's TV network Current TV. Venezuelan born media persona Jason Silva is some newfangled hybrid of Journalis...
Steve Rosenbaum | Posted 02.14.2012