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Customer Relationship Management Strategy

What's The Best CRM For Your Business?

Gene Marks | Posted 03.29.2016 | Business
Gene Marks

"Gene, what's the best CRM for my business?" I get asked this a lot. That's because my company sells and implements five Customer Relationship Manage...

Meet Me Halfway: A Simple Philosophy That May Change the Way You Treat Customers

Rebekah Iliff | Posted 02.24.2016 | Business
Rebekah Iliff

How often do we operate like this in life? Meaning, how often do we really ask ourselves the question: "Am I meeting this person or situation halfway, or am I over-giving or under-selling myself?"

The Data Dilemma: Finding Meaning in the Modern-Day Sales Industry

Ilana Greene | Posted 02.10.2014 | Business
Ilana Greene

The profession of sales has evolved greatly since the door-to-door days of Willy Loman. With the internet, email and Big Data, technology has facilitated communication and provided access to data in ways that were unimaginable 50 years prior.

How Manchester United FC May Have Lost This Small Business Thousands

Gene Marks | Posted 06.22.2013 | Small Business
Gene Marks

This is the story about a mini-cab company in London. And customers. And technology. And Manchester United Football Club.

Omni Hotels: The Power of Social Listening

Lin Humphrey | Posted 03.26.2013 | Business
Lin Humphrey

If customers share strong opinions and express their views on a company via social media channels, the firm should take advantage of these free insights.

Customer Dis-service: Only 32% Report Positive Experiences

Ernan Roman | Posted 05.25.2011 | Business
Ernan Roman

Given that it's 7 to 10 times more expensive to acquire new customers versus selling existing customers, companies should view customer service centers as profit centers.

Have You Been Subjected to Customer Dis-service? Share your Experience

Ernan Roman | Posted 05.25.2011 | Business
Ernan Roman

I have an idea for how to get companies to change their approach to customer service. It requires your help. I would like to ask readers of the Huffington Post to share your experiences.