"Gene, what's the best CRM for my business?"
I get asked this a lot. That's because my company sells and implements five Customer Relationship Manage...
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How often do we operate like this in life? Meaning, how often do we really ask ourselves the question: "Am I meeting this person or situation halfway, or am I over-giving or under-selling myself?"
The profession of sales has evolved greatly since the door-to-door days of Willy Loman. With the internet, email and Big Data, technology has facilitated communication and provided access to data in ways that were unimaginable 50 years prior.
This is the story about a mini-cab company in London. And customers. And technology. And Manchester United Football Club.
If customers share strong opinions and express their views on a company via social media channels, the firm should take advantage of these free insights.
Given that it's 7 to 10 times more expensive to acquire new customers versus selling existing customers, companies should view customer service centers as profit centers.
I have an idea for how to get companies to change their approach to customer service. It requires your help. I would like to ask readers of the Huffington Post to share your experiences.
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