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Customer Survey

The Customer Satisfaction Survey Gone Mobile

Heather Franzese | Posted 07.29.2013 | Impact
Heather Franzese

Technology is transforming how we gather and use data. The challenge is how to move from an interesting anecdote to common practice. How can your organization leverage mobile to collect better data in real-time? And how can you use that data to inform strategic business decisions that drive better outcomes? If you knew it wasn't effective, would you keep doing it?