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Data Analytics

Nate Silver Could Be Dead Wrong About Bernie Sanders

Taylor Gipple | Posted 02.01.2016 | Politics
Taylor Gipple

if Sanders actually does win Iowa and New Hampshire, the rest of Silver's state forecasts will change, which could result in his new model making Hillary Clinton the underdog.

The Road to the Super Bowl -- It's all About Stats and Performance

Tom Lounibos | Posted 02.01.2016 | Technology
Tom Lounibos

On the surface this might seem like an unusual combination, but I see many similarities between athletics and maximizing digital performance. Football, baseball, e-commerce and media companies are all driven by statistics, using data to rate skills and drive competitive advantage.

10 Top Marketing Executives Share Their 2016 Marketing Goals

Genia Stevens, MBA | Posted 01.07.2016 | Business
Genia Stevens, MBA

While reviewing a client's 2015 marketing strategy, I found myself wondering if I was missing anything. Was there an area my team could expand on? W...

How Important Big and Small Data Will Be in 2016

Beverly Macy | Posted 01.05.2016 | Business
Beverly Macy

Big Data is everywhere and demand for big data expertise across a range of industries will continue to see significant growth in 2016. That's because companies are realizing that capturing and analyzing data about consumers, buyers, suppliers and partners actually works to make the company smarter internally and increase the bottom line.

Creating Breakthrough Innovations Through Design With Big and Small Data Analysis

Soren Petersen | Posted 12.08.2015 | Business
Soren Petersen

For decades, Business Intelligence (BI) and, more recently, Big Data Analytics (BDA) has been successfully applied to create incremental innovations.

Talking Analytics with Frank Armour of American University's Kogod School of Business

Phil Simon | Posted 12.07.2015 | Business
Phil Simon

As I wrote in Too Big to Ignore, the era of Big Data and analytics is here. To this end, many colleges and universities are getting with the times.

Sports: Where Big Data Finally Makes Sense

Dave Ryan | Posted 11.13.2015 | Technology
Dave Ryan

Big data is a notoriously difficult concept for the masses to wrap their heads around. It's a term that triggers a roll of the eyes by all but the most technologically inclined, but its impact on society is being felt more with each passing day. If you know where to look, that is.

Using Data to Ditch the Blame Game

Jenny Dearborn | Posted 11.02.2015 | Business
Jenny Dearborn

A lot of companies are embracing big data, but calculations mean nothing if you can't implement them.

In The Land of Fairy Tales and Unicorns, Big Data Stands Tall

Yee Lee | Posted 10.29.2015 | Technology
Yee Lee

Where else but Silicon Valley do "Unicorns" munch lazily among Redwood cities, venture capitalists spout fountains gold promising everlasting returns, and entrepreneurial princes try their hand at pulling cash from stone.

This Is Why You're Failing at Big Data

Annie Pettit | Posted 10.28.2015 | Science
Annie Pettit

Big data is rife with missing data. It's incomplete data, and it's complicated data. It needs specialized analytical tools and specialized analysts. But those problems are also not the reason we're failing when it comes to big data.

Big Data Conversations: Don't Get Caught

Judith E. Glaser | Posted 10.26.2015 | Business
Judith E. Glaser

How can you effectively engage with your customers who operate at warp speed? We live in a world of right now, and the demand for instant results is seeping into every corner of our lives. Instant gratification is no longer a desire--it is an expectation.

Why Your Company Needs Data Analytics

Daniel Burrus | Posted 10.21.2015 | Business
Daniel Burrus

With exponentially increasing amounts of data accumulating in real-time, there's no reason why you cannot turn data into a competitive advantage.

Approximating the Truth

Daryl Twitchell | Posted 10.20.2015 | Business
Daryl Twitchell

Living in the information age is amazing. The difficulty is that we can't always know what actually counts as information.

Building a Case for the Data-Driven Publisher

Joshua Macht | Posted 09.10.2015 | Media
Joshua Macht

Back during the earliest days of the web, it seemed as if publishers would be able to transform their businesses using the magic of cookies. But the gold proved elusive. All these years later, we are beginning to see results that are finally impacting editorial programming.

How to Be a Data Scientist

Apryl DeLancey | Posted 08.13.2015 | Technology
Apryl DeLancey

For my entire career I just thought that I was a statistician that was really good at finding the deep insights from data and who could write a bit of code in a few languages. Then, a few months ago I started taking some workshops at one of the hot new "trade schools" that teach code, analytics, marketing, UX and more.

Major League Visualization

Tim Chartier | Posted 07.13.2015 | Science
Tim Chartier

Statistics inundate baseball, allowing for its players' performance to easily be compared and contrasted. For fans, this can lead to a game of analysis off the field. Let's combine baseball stats with some data analysis and ask the question: Did the players who most deserve to be called All Stars crack the roster?

The Vast Implications of the Networked Economy

Techonomy | Posted 06.04.2015 | Technology

Connections are changing the world. The connectivity enabled by the Internet has huge implications for the very structure of the global economy. While estimates of the Net's contribution to economic output vary, it's generally thought that it exceeds individual industry sectors like education, agriculture, and energy.

Ronaldo and Bale Transfer Buzz Rallies After Disappointing Season Ends

Ignacio Chavarria | Posted 06.01.2015 | Sports
Ignacio Chavarria

Google search volume regarding the possible transfers of Cristiano Ronaldo and Gareth Bale out of Real Madrid reached its highest point of the year in the second half of May.

Natalie Jackson

6 Simple Questions Everyone Can (And Should) Ask About Data | Natalie Jackson | Posted 05.27.2015 | Politics

A data fabrication scandal has rocked the media and academic worlds. In December 2014, many media outlets reported on a seemingly groundbreaking study...

Big Data Analytics and the Global Food System

Hari Pulapaka, Ph.D., C.E.C. | Posted 05.07.2015 | Green
Hari Pulapaka, Ph.D., C.E.C.

The Global Food System is a complex network of consumers, producers, economics, trade agreements, financial transactions, demand data, supply data, fo...

Managing the Deluge of Data

Sharat Sharan | Posted 06.21.2015 | Technology
Sharat Sharan

A joint study conducted by the research group IDC finds that the digital universe will grow 40% per year for the next decade. Or, to put it another way, it more than doubles every two years. But forget the next decade. How about the next minute?

Big Data for HR: Can Predictive Analytics Help Decrease Discrimination in the Workplace?

Anne Loehr | Posted 05.23.2015 | Business
Anne Loehr

After four months of rejection by employers, a man named Kim did one simple thing that changed his luck. He added "Mr." to the front of his name on his resume. And then he got a job. Discrimination and bias are still alive and well in the United States' workplace.

The Daily Innovator(sm): The Right Ways to Measure Innovation

Amy Radin | Posted 05.23.2015 | Business
Amy Radin

There is no fixed innovation metric suited to all companies, all industries and all audiences. The calculus used by startups versus established companies will probably be different. Each stage of an innovation's lifecycle may require different measures.

Why I Love Data

Richard C. Harwood | Posted 04.29.2015 | Impact
Richard C. Harwood

So, by all means, let's use data, let's set goals, and let's figure out what works. And at the same time, let's also re-commit ourselves to be discerning in how we pursue this path.

(Internet of) Things Can Only Get Smarter

John Bates | Posted 03.11.2015 | Technology
John Bates

I have heard from many innovators that they don't know what they are looking for in Big Data until they find it. It is only once they are connected and begin to analyze the data that they can see the patterns emerging.