Look -- these folks can do what they want -- as we all can -- my beef is not with them but with those who find this a worthy story of our digitally connected world...or somehow think that we can get baby names only this way
Community was once a place of action linked to emotion -- a powerful hub and spoke of social change. Nowadays anyone on a compiled data file can be considered to be part of a community. How the mighty have fallen.
How long has it taken GM to figure out that its cars have been crashing and that people have been dying as a result? And then how long did it take GM to admit it had a problem and start to recall specific vehicles? Where was the BIG DATA?
To be fair, I am an Amazon supporter. An early, early user. A Kindle type (app, though, not device any longer). A believer that they should raise prices... you get the point. But, I now put them in the Google category. They scare me.
How much are you willing to pay; commit: sacrifice; pledge; leverage; or give up to participate with a select group that by definition or at least by connotation are exclusive....in other words membership.
I'm glad I went -- 80,000 happy and screaming fans reminded me that we watch the game because of what it is, and everything else around it builds and adds to the culture of the whole -- including the half-time show and the ads.
Next time you read a nasty post anywhere, think on that point because that in fact is the point: The whole damn thing was created to facilitate worthwhile dialogue -- to get another point of view, to expand our perspective. That was and is the point.
Take the day and week established to celebrate a man who walked in Gandhi's footsteps, who fought racism, bigotry, hatred, and small-minded thinking his whole life, and who understood, long before the Web, that we are all inextricably linked.
The Whole Egg is based on a consumer view; the understanding that there is no perfectly symmetrical way to pigeonhole a person's viewing/watching/listening/doing habits and the deep insight that data is a key to delivering value to said consumer.
To me it's a place where a '60s sensibility of commune meets and marries the power of the digital age. And the beauty of the Kickstarter model is that it builds on our human desire to be a part of something new and exciting.