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David Wolfe

Generational Marketing to Boomers Takes Business to the Heart of the Matter

Brent Green | Posted 10.19.2011 | Business
Brent Green

Generational Marketing can create powerful associations between a brand and a segment's formative experiences. Nostalgia is rich with opportunities for deeply personal brand interactions.

Barefoot Hiking

Sandy Henson Corso | Posted 11.17.2011 | Healthy Living
Sandy Henson Corso

When hiking without shoes, each step is a new sensation. The sudden jolt of a sharp rock sends chills up my spine. But in the next step, I am greeted by a soothing cool stone and then a warm patch of dried leaves.

Sleep Deeper With Better Nutrition

David Wolfe | Posted 11.17.2011 | Healthy Living
David Wolfe

Why do children sleep better than adults? Innovative areas of neurology and bio-psychology indicate that due to stress and poor nutrition, adults are experiencing neurotransmitter imbalances.