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Smart Strategies for Issuing Ecommerce Coupons

Danny Wong | Posted 09.25.2016 | Business
Danny Wong

Consumers love coupons, and brands are eager to issue them. Discounts and special offers make it easy to incentivize hesitant shoppers to finally p...

The Forecast: Share Wars for Rest of 2014

Robin Lewis | Posted 11.18.2014 | Business
Robin Lewis

With coupons, discounts, loyalty points and gifts-with-purchase more the rule than the exception today, consumers are spending less because they can.

What Is Abuse?

Nancy Alvarez | Posted 01.03.2012 | Divorce
Nancy Alvarez

I knew that the threats, the judging, the trivializing, the discounting, and the repeated change of subject felt awful, but I had no idea what to do about any of it.

Why Discounting, Couponing and Flash Sales Will Remain Key to Consumer Spending in the Coming Year

Jill Puleri | Posted 11.13.2011 | Business
Jill Puleri

While the economic downturn has conditioned shoppers to wait for bargains, technology has empowered them to find them.