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Doritos Locos Success

Secrets Of Doritos Locos Revealed

Posted 05.01.2013 | Business

Fast Company has a fascinating look at how fast food and food industry innovation works. Writer Austin Carr gets deep into the history of how Doritos ...

7 Reasons Why Doritos Locos Were A Good Idea

Posted 12.13.2012 | Home

Doritos Locos have been a massive success for Taco Bell. The company is planning additional roll-outs (Cool Ranch!) and is crediting the innovation fo...