What's wrong with wine clubs? Nothing, if you want to buy your wine based on a generic branding exercise designed to move a lot of random juice to a moneyed class of not-very-discriminating consumers.
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All the "Booze Crit Lit" resources measure the preferences and idiosyncrasies of a bunch of people who don't necessarily share your preferences and idiosyncrasies. Their palate is not your palate.
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