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E Commerce

The Biggest Game-Changer in Online Commerce...?

David Sable | Posted 03.02.2015 | Business
David Sable

Do you know what is driving higher conversion rates on e-commerce sites? Big data, from multiple sources in real time, crunched by powerful program...

Should Twitter Users Still Use Hashtags and @names?

Quora | Posted 02.24.2015 | Technology
Quora

For years, Twitter itself has been struggling with the problems of hashtags and @names, which while effectual are kludgy and off-putting to new users. In 2014, a Twitter executive seemed to indicate their coming demise (See their Tweet here).

Author and Journalist Eric Brach on Why Net Neutrality Matters

Jarod Cerf | Posted 02.10.2015 | Business
Jarod Cerf

In light of the recent debates on tiered access to broadband service and whether telecommunication companies have the right to charge both content providers and home users (as well as the federal government's evolving stance on the issue) I sat down with Eric Brach.

9th&Elm's Ambitious Goal to Take Independent Fashion Mainstream

Brittany Hodak | Posted 02.05.2015 | Small Business
Brittany Hodak

In a world filled with discount websites peddling mass-imported fashion, 9th&Elm stands out...way out.

With Friends Like Amazon, Who Needs Enemies?

Rich Nadworny | Posted 01.13.2015 | Business
Rich Nadworny

Last week, Amazon told its most loyal and supportive partners that the threat of paying state sales tax was too much for the online behemoth. And just like that, small independent entrepreneurs saw a revenue stream disappear.

You'll Never Guess How This Boomer is Reinventing Senior Discounts

John Tarnoff | Posted 01.13.2015 | Fifty
John Tarnoff

David Harrison is turning coupons into causes. He and his wife Cindy have started Boomerang Giving, a non-profit dedicated to supporting our generation in giving back to causes we believe in, using a traditional (and perhaps cliche-ridden) to do it: the senior discount.

E-Commerce Trends of 2014 That Made History

Amit Bhaiya | Posted 02.17.2015 | Small Business
Amit Bhaiya

Christmas has yet to arrive but online sales have already shot through the roof. The biggest shopping season of the year has showed some interesting trends thus far. The past two years an increase in both mobile and tablet use has been noticeably visible with the number of online shoppers dramatically growing.

Come to the Virtual "Atlantis"!

Susan Sacirbey | Posted 01.25.2015 | World
Susan Sacirbey

Like the the Atlantis of lore, the digital-diplomat is not tethered to any hemisphere but rather links to the superiority of knowledge and empathy over geography and ideology.

8 Challenges Facing Ecommerce Retailers This Christmas

Ian Mills | Posted 01.23.2015 | Small Business
Ian Mills

With the increase in the amount of consumers completing their Christmas purchases online, this has presented multiple challenges for online retailers and other stakeholders involved in the logistics of purchasing online.

Matt Sheehan

China's Record-Breaking Online Shopping Day In 6 Facts

HuffingtonPost.com | Matt Sheehan | Posted 11.12.2014 | World

BEIJING -- Turkey Day and Santa Claus might spur Americans to shop till they drop, but China's hundreds of millions of online shoppers have their own ...

Mompreneurs Love to Sell Baby Products

Sramana Mitra | Posted 01.07.2015 | Small Business
Sramana Mitra

The e-commerce model of business allows women entrepreneurs to have greater flexibility in their lives. That is probably why we see several mompreneurs launching home-based businesses, and some of them scale to much bigger outfits.

Finding the 'E' in the Fight Against Ebola

Bhaskar Chakravorti | Posted 01.06.2015 | World
Bhaskar Chakravorti

Without question, a central tool in the fight to contain and drive out the scourge of Ebola is the digital communications infrastructure.

Zero-Logistics E-Commerce Businesses Kick Ass

Sramana Mitra | Posted 12.28.2014 | Small Business
Sramana Mitra

A key factor for the success of an e-commerce business is the management of inventory and logistics. Especially for bootstrapping companies, this could be a major challenge.

Global Digital Media Factbook 2014-15 Helps Firms Strategize

Magda Abu-Fadil | Posted 12.27.2014 | Media
Magda Abu-Fadil

How can media firms strategize, plan budgets, and decide where to allocate their resources effectively?

5 Ways to Create an Authentic Ecommerce Experience

Ian Mills | Posted 12.20.2014 | Small Business
Ian Mills

Ecommerce has, without doubt, become a highly competitive business environment. There are a lot of businesses in the marketing place, the larger playe...

India's Unicorn Company Aims High

Sramana Mitra | Posted 12.20.2014 | Small Business
Sramana Mitra

We discussed in an earlier Unicorn post that emerging markets can offer tremendous opportunities to build significant businesses if investors are wi...

Retail Goes Social With Wearables

Evan Tann | Posted 12.15.2014 | Technology
Evan Tann

Wearables will shape the next-generation retail experience by creating a uniquely social opportunity for businesses to educate and influence shoppers and, in turn, drive higher sales. Wearables will bring the brick-and-mortar shopping experience back in vogue.

From eBay Seller to $20 Million Revenue Business

Sramana Mitra | Posted 12.13.2014 | Small Business
Sramana Mitra

Back in the days of Web 1.0, eBay kicked off the trend for online marketplaces in the world of electronic commerce. Since then, many ultra-light startups have mushroomed that focus on niche segments.

A Latin American Unicorn From Argentina

Sramana Mitra | Posted 11.26.2014 | Small Business
Sramana Mitra

So far, we have only looked at American companies [Tableau, FireEye, RightNow, Palo Alto Networks, Kayak and SuccessFactors] in the Unicorn series. ...

From eCommerce to Web 3.0

Sramana Mitra | Posted 11.15.2014 | Small Business
Sramana Mitra

Back in 2007, even before the iPhone was launched, giving us a powerful computer in our pockets or handbags, I started outlining a vision for Web 3....

Shopping Made Psychic: No-Content Marketing Marches on

Spencer Critchley | Posted 10.25.2014 | Business
Spencer Critchley

Content marketing emerged from traditional marketing, after all the promotion finally became overwhelming. But what happens when there's too much content? Code.

8 Ecommerce Mistakes that are Costing You Sales

Ian Mills | Posted 09.30.2014 | Small Business
Ian Mills

Converting visitors to buyers is one of the most important components of a successful ecommerce business because increasing this conversion rate has a...

Entrepreneurs Today Don't Need a Big Budget to Start

Marty Zwilling | Posted 09.25.2014 | Business
Marty Zwilling

It wasn't so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Now you can do it for free.

Tablets' Coming Dominance Sign of Fast-Twitch Nature of Retail

Mike Cassidy | Posted 09.17.2014 | Technology
Mike Cassidy

The overall long-term trend is undeniable. Consumers are moving to mobile and retailers need to be ready for all that comes with that.

Is it Time to be Bullish on E-Commerce in the Philippines?

Jonha Revesencio | Posted 09.09.2014 | Small Business
Jonha Revesencio

This post is the first of the "Digital Marketing Insights" series. Co-authored by Joey Alarilla. Filipinos love going to the mall, which for decade...