The story of a brand comes through its products, customer service and marketing executions -- or how it connects with its consumers in a meaningful way through those outlets.
I couldn't help but feel wistful when I heard that today is the 30th anniversary of the release of Tetris. Even though I have not played the game in about 25 years, it got me thinking about why Tetris became (and remains) so popular to begin with and also how, in some ways, it's the ultimate gaming embodiment of the entrepreneurial spirit.
Silicon Valley grew out the convergence of several successes over several decades. Time and chance will tell which efforts will boom and which will bust.
I started my first business when I was 18. I was a freshmen in college and I was juggling a full-time course load, a part-time job and building a business on the side. Shockingly, juggling this many things at once isn't the tip I advocate for or against. Here are three unconventional tips for young entrepreneurs.
Meet Logic. He's the 24-year-old rapper from Maryland who's already released three critically acclaimed mixtapes, amassed a huge global fanbase, and is currently on his second nationwide tour of the year.
As an entrepreneur (especially entrepreneurs without a publicist), knowing how to capture the interest of a reporter is absolutely critical.
Researchers say that we're presented with thousands of ads every day. We ignore almost all of them for one main reason: they don't apply to us and they don't resonate with our needs/values.
Social media is now an integral part of almost every consumer's online habits. Statistics abound about it's popularity and it's potential as a means of driving new visitors to your website, yet many businesses are still failing to turn their social media efforts into profits.
Social media has revolutionize the way we do business over the past years; social media allows businesses to have a conversation with their customers and not just a one-way flow of information like traditional media allowed. Social media can, however, make or break a business and it needs to be used with care.
If you fear, dread, or simply hate giving presentations, there may be a fundamental principle you're missing that's holding you back.
It's entirely possible to become financially savvy even if you never have before. This is something I can personally attest to despite the challenges I even face.
I'll begin where the majority of successful entrepreneurs begin--"follow your passion." It may be a shopworn phrase, but this advice is as valid today for how to succeed in business as it was a hundred years ago, and it has certainly proven true for me.
The lessons I learned along the way make me confident that one day I'll be sharing a drink by the pool with the Sharks as colleagues, not bait.
There is a beauty about objective feedback. Sometimes it hurts, but it's objective, and it means something. If you can take negative feedback, even when you want to emotionally retaliate, it will do eons for what you can achieve.
When people ask what motivated me, as a mother of two toddlers and part-time English teacher, to found a company developing kids mobile educational ga...
Colleges may not reward resiliency, curiosity, agility, resourcefulness, pattern recognition and tenacity. But as an entrepreneur, they matter a whole lot more than following directions, playing by the rules and getting top grades.