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Facebook for Business

3 Things Marketers Need to Know About the Upcoming Changes to Facebook's News Feed

Tania Yuki | Posted 01.20.2015 | Business
Tania Yuki

Without valuable, relevant and entertaining content to compliment the core "friend and family" experience on the platform, Facebook loses much of its value to the consumer and runs the risk of harming the user experience.

7 Easy Tips for Cranking Up Your Facebook Page Engagement

Daffnee Cohen | Posted 12.15.2014 | Business
Daffnee Cohen

Share great content! Reply to your consumers! We've heard these common suggestions a million times, but with a series of changes brought on by Facebook, businesses have taken a hit in exposure, engagement and views.

How Not to Waste Money With FaceBook Ads

Katie DeVito | Posted 06.17.2014 | Business
Katie DeVito

While contacting companies to help redo our kitchen and bathroom I came across something which I found fascinating yet frustrating at the same time. ...

With Danger Lurking Around Web, FB Leaves Teens' Privacy Doors Ajar

Preetam Kaushik | Posted 01.23.2014 | Technology
Preetam Kaushik

Did Zuckerberg ever put himself in the place of millions of parents, single mothers, doting fathers, immediate or extended family, and decide whether changed Facebook privacy settings would be beneficial for teenagers in ANY manner?

New and Social Media Trends for Small Business in 2013

Britt Michaelian | Posted 03.19.2013 | Small Business
Britt Michaelian

As small businesses begin the year with a clean slate and new opportunities to increase brand visibility via social media, what is the most important strategy all businesses should employ in their marketing campaigns?

Is Pinterest More Effective Than Facebook?

The Huffington Post | Alicia Ciccone | Posted 06.05.2012 | Small Business

Business owners have spent plenty of time stressing about social media over the past few years, with the debate usually centering around Facebook and ...

Should Bosses And Employees Be Facebook Friends?

The Huffington Post | Rieva Lesonsky | Posted 03.26.2012 | Small Business

Should bosses and employees be friends on Facebook? With rules about personal and professional behavior blurring, it's a bit surprising that only 21 p...

Do You Really Want Your Customers To "Like" You?

The Huffington Post | Rieva Lesonsky | Posted 03.22.2012 | Small Business

Including Facebook "like" and Twitter "tweet this" buttons on your website is widely considered a no-brainer -- a great way to encourage interaction w...

On Social Media, Most Consumers Play Nice

The Huffington Post | Rieva Lesonsky | Posted 02.28.2012 | Small Business

The Web may be home to plenty of negative chatter, but turns out most people have no interest in badmouthing companies online. In fact, according to a...

Corporate America's Facebook FAIL

The Huffington Post | Rieva Lesonsky | Posted 02.23.2012 | Small Business

Although 48 of the top 50 brands in the latest A.T. Kearney Social Media Study have Facebook pages, the way they use these pages is falling far short ...