iOS app Android app

Fipp

Magazines Thrive, Still Surprise

Magda Abu-Fadil | Posted 04.30.2015 | Media
Magda Abu-Fadil

Can print magazines survive, thrive and surprise, what with all the existing online, digital and mobile fare? Absolutely, say media industry experts, adding that those who have declared magazines' demise are off-track.

Global Digital Media Factbook 2014-15 Helps Firms Strategize

Magda Abu-Fadil | Posted 12.27.2014 | Media
Magda Abu-Fadil

How can media firms strategize, plan budgets, and decide where to allocate their resources effectively?

Go Plant Your Magazine!

Magda Abu-Fadil | Posted 06.13.2014 | Media
Magda Abu-Fadil

Go plant your magazine! That's right. Belgian magazine Humo embedded flower seeds in one of its editions, telling readers to simply bury the page in ...

World Digital Media Factbook 2013-14: Information Cornucopia

Magda Abu-Fadil | Posted 01.23.2014 | Media
Magda Abu-Fadil

I'm inundated with numbers, statistics, percentages, charts and graphics that explain how digital the world has become and where it's heading in the n...

Arab, U.S Periodicals Strike Out in World Magazine Trends 11-12

Magda Abu-Fadil | Posted 11.01.2012 | Media
Magda Abu-Fadil

World Magazine Trends 11-12 saw weak prospects for recovery of the magazine industry in the Middle East and Africa in the coming years, and the United States is projected to lose ground in adspend, as it was hit hard by the economic downturn.

Fasten Your Seatbelts and Turn on Your Magazines

Magda Abu-Fadil | Posted 05.25.2011 | Media
Magda Abu-Fadil

According to Innovations in Magazines 2011 World Report, Singapore Airlines converted three of its publications to digital in July 2010 when two Boeing 777-300ERs began offering the new version in non-paper form.