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Fisher Price

Fisher-Price Sparks Controversy With Stationary Bike For Kids

The Huffington Post | Caroline Bologna | Posted 01.06.2017 | Parents

A new product from Fisher-Price is stirring up debate about screen time and physical activity for kids. At the Consumer Electronics Show (CES) in Las...

No, Fisher-Price Isn't Selling A 'Happy Hour Playset'

The Huffington Post | David Moye | Posted 12.08.2016 | Weird News

In addition to the scourge of fake news, now we also have to worry about fake toys. Case in point: A “Happy Hour Playset,” featuring a bar, stools...

Mom Slams Fisher-Price Toy That Reduces Mothers To 'Yoga And Smoothies'

The Huffington Post | Caroline Bologna | Posted 10.18.2016 | Parents

A working mom is speaking out about gendered kids’ products after a disconcerting experience in a toy store. On Saturday, Gina Zuk Gerber was shoppi...

What is Value? Marketing to Consumers in Emerging Economies

Tom Doctoroff | Posted 08.12.2016 | Business
Tom Doctoroff

Generally speaking, the psychology of consumers in emerging markets is distinct from their counterparts in developed nations. This does not discount t...

Top Toys to Get Kids Ready for Back to School

Laurie Schacht | Posted 08.04.2016 | Parents
Laurie Schacht

The lazy days of summer may be at their peak, but before you know it, you'll be back to packing lunches and kids will be filling up their backpacks for the new school year. While kids have had a full summer's worth of fun in the sun, now it's time to wake up their brains and prep them for a fun year of learning!

Fisher-Price Recalls 3 Models Of Infant Cradle Swings

The Huffington Post | Taylor Pittman | Posted 04.15.2016 | Parents

About 34,000 Fisher-Price infant cradle swings have been recalled, according to the Consumer Product Safety Commission (CPSC). On April 14, the feder...

A Look at 20 Hot Holiday Toys for 2015

Laurie Schacht | Posted 10.02.2016 | Parents
Laurie Schacht

What makes a toy hot? Is it hot because it's on TV every 20 minutes in front of your kids or because all of their friends have it so they absolutely must have one too? Or is it hot because it's based on a character they truly love, a passion that they have or their own unique play style, even if they haven't asked for it yet?

Fisher-Price Wants You To Meet These Adorable LGBT Families

The Huffington Post | Curtis M. Wong | Posted 02.02.2016 | Queer Voices

Fisher-Price is hoping to increase the visibility of same-sex parents with a new, all-inclusive photo campaign. The toy company has teamed up with ...

Parents Around The World Share Their Hopes For Their New Year's Babies

The Huffington Post | Caroline Bologna | Posted 01.06.2015 | Parents

With the new year come new goals, hopes, and precious lives. This new Fisher-Price ad celebrates the babies born in the first hours of 2015 and the dr...

Nine Rules for Effective Online Content

Tom Doctoroff | Posted 02.22.2015 | Business
Tom Doctoroff

Design improvements are usually implemented incrementally, even granularly. Over time, however, the look and feel of advertising can evolve significantly when based on data that fuel content optimization: test, learn, apply.

Bad News For Barbie Dolls

Reuters | Posted 01.31.2014 | Business

By Dhanya Skariachan Jan 31 (Reuters) - Mattel Inc reported lower-than-expected quarterly results on Friday due to weak demand in the United States...

I'm a Mom Who Loves the iPad Bouncy Seat. Let's Make It Even Better!

Andrea Bonior | Posted 02.12.2014 | Parents
Andrea Bonior

Let's face it-- we live in a technological world, and babies need to be prepared for this from Day One. What happens if your child starts preschool and he or she is behind because they have not yet developed crucial electronic life skills, like touching a screen at exactly the right angle?

A South Georgia Christmas

Ashley Underwood | Posted 02.05.2014 | Comedy
Ashley Underwood

My great aunt Brenda Ann used to visit our house every Christmas and return all the gifts we had given her the previous year. "I hated this," she would tell my mother as Mom unwrapped the Sleeping Beauty VHS cassette that she had fought over with an 8 year old at the Blockbuster bargain bin.

An Open Letter to the Executives at Fisher-Price About the iPad Bouncy Seat

Melissa Sher | Posted 02.03.2014 | Parents
Melissa Sher

Lucky me and lucky mankind, it appears that you have a whole line of (trademarked!) Apptivity™ products. No neck control? No problem! It's not just the iPad that's locked up. It's the newborn as well!

Are Apps For Babies A Bad Idea?

HuffPost Live | Posted 08.21.2013 | Parents

The Campaign for a Commercial-Free Childhood filed complaints with the Federal Trade Commission earlier this month against Fisher-Price and Open Solut...

These Apps Will Not Educate Your Baby

Josh Golin | Posted 10.13.2013 | Technology
Josh Golin

Campaign for a Commercial-Free Childhood filed Federal Trade Commission complaints against two leading developers of apps for babies. It's hard enough to raise young children in today's digital world without being bombarded with false advertising.

Pocket Rockers Are Not Vibrators, But We Still Loved Them (VIDEO)

The Huffington Post | Margaret Wheeler Johnson | Posted 04.04.2013 | Women

Tell me I'm not alone in recalling one of the best items in the toy box of late-'80s childhood: the Pocket Rocker. I came across this commercial from ...

Disney Gives Mothers an Offer They Can't Refuse: A Passion Play

Paul Dailing | Posted 05.25.2011 | Comedy
Paul Dailing

We represent a certain family organization you may have heard of. On behalf of our employer, we would like to give a gift in honor of this happy occasion: An official Finding Nemo™ Disney Cuddly Bodysuit.

China-Made Lead Toys Lawsuit Settled

The Wall Street Journal | John Kell | Posted 05.25.2011 | Business

Mattel Inc. and its Fisher-Price unit agreed to settle a class-action lawsuit related to a 2007 recall of millions of toys made in China that were fou...