Followers

How Jermaine Dupri Is Connecting With Fans Online 24/7

Shira Lazar | Posted 05.13.2012

Shira Lazar

I recently sat down down with Grammy-award winning writer and producer Jermaine Dupri and talked with him about his social network, Global 14, engaging fans, finding new talent, and what the future holds for the music industry.

How to Grow and Mobilize Your Social Media Followers: My Bridge Conference Presentation

Kety Esquivel | Posted 05.25.2011

Kety Esquivel

So, you're tweeting and have fans. But you wish you had larger growth or engagement on your social media sites. Are there tools, techniques, or strategies you should be employing?

The High Cost of Mistrust

Judith M. Bardwick | Posted 05.25.2011

Judith M. Bardwick

Trust may be the single most critical building block underlying effectiveness. Without trust, leaders are impotent because they do not have followers.

Keeping Twitter Relevant: The Art of Unfollowing

Soren Gordhamer | Posted 11.17.2011

Soren Gordhamer

I want to know what people are doing and thinking, but I do not want to hear every little thing.

Twitter's Aspiring Micro-Celebrities

Sasha Cagen | Posted 05.25.2011

Sasha Cagen

The rules of fame are being rewritten. Andy Warhol would be pleased. Forget fifteen minutes, now you can create a cult of yourself on Twitter and be in constant conversation with every fan.

Twitter...Life in 140 Characters or Less

Brooke-Sidney Gavins | Posted 05.25.2011

Brooke-Sidney Gavins

And as interesting (or not) as this whole conversation about what Twitter is, the better question to ask is why are people using it? Why has Twitter caught on?