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Author Websites, Blog Tours And Reader Demographics: Fauzia Burke Gives The Skinny On Online Marketing For Authors

David Henry Sterry | Posted 06.29.2016 | Books
David Henry Sterry

Understanding your readers is crucial because it will help you devise the best online strategy for you. Online marketing is customized and personalized. It is essential for you to know your audience so you can serve them best.

Top Entrepreneurial Business Lessons I've Learned

Fauzia Burke | Posted 06.22.2015 | Books
Fauzia Burke

As an entrepreneur, I love to learn from the stories of others. When we share our triumphs, challenges and setbacks, we all get a little smarter and wiser a little faster.

5 Ways to Live Fearlessly in the New Year

Fauzia Burke | Posted 03.07.2015 | Healthy Living
Fauzia Burke

It's important to view setbacks as just that -- setbacks. It's not a sign from the universe that you should change direction or give up. Failing doesn't mean you are a failure. Whether it's a failure, a setback or a misstep, view it as an opportunity to learn and to be wiser in the future.

21 Ways To Give Back This Holiday Season

Fauzia Burke | Posted 02.17.2015 | Healthy Living
Fauzia Burke

When you share small acts of kindness, you are giving back more than you might think. You spread cheer to someone else. You elevate your own mood. You inspire more giving. Giving can have a ripple effect. Oh, and you just may enjoy the feeling of giving so much that it turns into a giving spirit that lives on well past the holidays.

Study: Twitter Chatter Sells Books, Sometimes

Fauzia Burke | Posted 05.25.2011 | Books
Fauzia Burke

By now, we know that social media participation is a crucial aspect of any publicity strategy. Reviews, guest blogs, interviews all lend credibility to the topic and authors.

Real Time Web for Old Time Books

Fauzia Burke | Posted 05.25.2011 | Technology
Fauzia Burke

By staying off of Twitter and Facebook, as a marketer, you are missing out on community building, and you are also unaware of the conversations taking place about you, your books, and your competition.