I am not much of a couch potato, not only because my wife won't let me eat potatoes on the couch while watching TV, but because I prefer to drink beer in the lounge chair.
Read Whole Story
"Branding" entertainment allows a company to target its audience and give a specific message, often imbedded within the programming in original and interesting ways.
In 2008, when oil prices spiked, Americans drove less, and that saved lives. When gas prices went up by a couple dollars per gallon, we saved more lives than perished in the September 11 attacks.
Get top stories and blog posts emailed to me each day. Newsletters may offer personalized content or advertisements. Learn more.