17 of the titles on this week's list belong to the world's largest trade publisher. A winning combination of factors, from movie tie-ins and big-name authors to popular reissues, is helping push Penguin Random House's titles into readers' hands and up the rankings.
Gayle Forman's If I Stay rounds out its fifth week in the No. 1 spot, after ending The Fault in Our Stars's twelve-week run. In other words, it's been some time since other publishers significantly edged out Penguin Random House titles on the best-seller list.
All it takes is a quick glance at the Digital Book World Ebook Best-Seller List on any given week to see how a TV or movie adaptation boosts best-selling ebook sales. But once in a while the effect is especially pronounced.
Both Gayle Forman's novel and John Green's are published by Penguin Random House, the world's largest trade publisher. This week, half of the top 25 titles belong to Penguin Random House, many of them in the list's upper reaches.
Pushing John Green's The Fault in Our Stars aside in order to assume the No. 1 rank Green's novel held for twelve straight weeks, If I Stay is also a title buoyed up by aggressive promotional efforts ahead of the August 22 release of a film adaptation based on the novel.
Since launching earlier this month, Amazon's Kindle Unlimited has exerted an ever greater impact on best-selling ebooks. But because of the inability to distinguish individual ebook purchases from Kindle Unlimited "reads," Digital Book World has removed Kindle Unlimited titles from its weekly list.