I think the reasons for this diminishing confidence are threefold: the reach and intensity of the crisis; the sluggish pace of recovery since then; and the unrealistic expectations that have been placed on economic policies.
There's nothing like a global economic crisis to bring the world together. Devastating economic events that started in the late 2000s showed the world, once again, that the welfare of one nation is linked to the welfare of others.
Advertising and marketing are all too often seen as part of an industry that simply promotes brands, manipulates people's desires and pushes people to consume more than they need. But creative industries can be a powerful force for social good.
Digital technologies offer unprecedented access to data and information. Some governments are threatened by the free flow of information, but by attempting to control and censor the Internet, they jeopardize their society's development.