There is a big prize to be won for those nations that make the radical shift to the circular economy, a message that is increasingly articulated by leaders in politics and business from the meeting rooms of Davos to the workshops of the Circular Economy 100, organised by the Ellen MacArthur Foundation.
Whether you are a seasoned businessperson or an individual who is simply seeking more purpose and meaning in your life, Heed Your Call will resonate with you. It is meant for everyone--to live out the truest version of ourselves so that we can all live a happy, abundant life, and in turn, make the world a better place.
Individually, a small business might use less energy than a 50-story office building. But cumulatively, small businesses in the U.S. alone contribute roughly $60 billion in annual energy costs and nearly half a billion metric tons of annual carbon emissions each year. That's equivalent to powering half the homes in the U.S. every year. Now consider the number of small businesses across the world, and the environmental impact becomes significant.
Companies that are the largest in their industry face a unique challenge each time they make a move in sustainability. Should they use their scale to change their industry globally for the greater good, or should they prioritize quick wins, creating aspirational, sustainability-based fame for their products?
NRG CEO David Crane's recent blog 'Being Mad As Hell for the Clean Energy Revolution' is spot on. His passion inspires me to join in the call for action on the challenge of climate change and many societal issues that our world faces today.