It's clear we need a combination of science, data, ingenuity, risk, collaboration, passion and funding to put this clean energy revolution into overdrive to create jobs and turn "real" profits, including for the environment.
Peer influence, whether in a corporate or a residential setting, modifies environmental behavior. Can peer shaming work too? Freakonomics economist Steven Levitt, would argue yes. Benchmarking in industries and companies leads to greater adoption of renewable energy.