Greenwash

Corporate Social Responsibility -- Bandwagon or Built-in?

Jon Carson | Posted 05.28.2012

Read More: Social Enterprise, Philanthropy, Corporate Social Responsibility, Social Entrepreneurship, Sustainability, Greenwash, Impact News
Jon Carson

The more CEOs educated on the virtues of CSR (and there are many practical bottom line benefits like motivated employees, reduced supply chain costs, and loyal customers), the more they will rationally drink the Kool-Aid.

Read Post

What Do Being Sustainable and Being Faithful to Your Spouse Have in Common?

Michael Kaye | Posted 09.12.2011

Read More: John Edwards, Marketing, Hotels, Sustainability, Travel, Adultery, Arnold Schwarzenegger, Greenwash, Green News
Michael Kaye

They are both worthwhile, they are both difficult, and they are both routinely lied about. This post is about sustainability and lies. I got inspire...

Read Post

Tom Zeller Jr.

Green Group Duped By Video Sting

HuffingtonPost.com | Tom Zeller Jr. | Posted 07.17.2011

Read More: Conservation, Lockheed Martin, Greenwash, Conservation International Lockheed Martin, Conservation International, Green News

For some environmental advocates -- including prominent supporters like the actor Harrison Ford and the band the Dixie Chicks -- Conservation Internat...

Read Whole Story

Does Chevron Think We're All Stupid?

Rebecca Tarbotton | Posted 05.25.2011

Read More: Rainforest Action Network, Punk, The Yes Men, Commercial, Chevron, Advertising, Parody, Spoof, Stupid, Amazon Watch, Ad, We Agree, Funny or Die, Greenwash, Green News
Rebecca Tarbotton

Have you seen the way big oil has tried to rebrand itself since the BP oil disaster started six months ago? Each company wants us to believe it is the...

Read Post

Avoiding Greenwash and its Dangers

Andrew Winston | Posted 05.25.2011

Read More: The Six Sins of Greenwashing, Terrachoice, Earth Day 2010, Hellman's Mayonnaise, Ibm, Greenwash, Smarter Planet, Ogilvyearth, Green News
Andrew Winston

This week is the fortieth anniversary of Earth Day. In general, it's wonderful to see companies competing on green. But there is also a high risk of companies overstating the truth.

Read Post

Saving Our Rainforests: Just a Sip Away?

Waylon Lewis | Posted 05.25.2011

Read More: Jared Polis, Greenwashing, Natural, Caffeine, Grocery, Guayaki, Coffee, Whole Foods, Product, Organic, Waylon Lewis, elephantjournal.com, Tea, Greenwash, Mate, Video, Green News
Waylon Lewis

When Coke buys Odwalla or Pepsi buys Naked Juice, The Man dumbs the product down. It's no longer quite so high-quality, quite so green -- because The Man is about the bottom lines, not triple bottom lines.

Read Post

Greenwashing: More Than 98% Of 'Environmentally-Friendly' Products Make False Or Confusing Claims

Guardian | Suzanne Goldenberg, US Environment Correspondent | Posted 05.25.2011

Read More: FTC False Claims, Environmentally-Friendly, Greenwash, Greenwashing, Green News

More than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims,...

Read Whole Story

Top 10 Greenwashers: What They Don't Want You To Know

WebEcoist | Posted 05.25.2011

Read More: Cars, Green Business, Coal, Greenwash, Green News

As the green movement sweeps the globe, companies, trade groups and government organizations are eager to get a piece of the pie. 'Green' can definite...

Read Whole Story

Inconvenient Truths: Cute Animals Will Have To Die

The Independent | Posted 05.25.2011

Read More: Inconvenient Truths, Greenwash, Global Warming, Green News

Cute animals will have to die You may not have come across the Bewick's swan. The smallest swan found in Britain, it reaches our shores from its Sibe...

Read Whole Story

GM Asking Students to Help Greenwash

Glenn Hurowitz | Posted 05.25.2011

Read More: Auto Industry, American University, Bailout, Gm, General Motors, Greenwashing, Green, Green Living, Greenpeace, Green Business, Hummer, SUV Sales, Greenwash, Green News
Glenn Hurowitz

My intern, Meg Imholt, is also the president of EcoSense, American University's environmental group... the target of GM's latest cynical marketing attempt.

Read Post