The IFA Tech Show in Berlin has grown over the years into a must-attend event for tech companies around the world to show off everything from the latest smartphones and tablets to smartwatches and home appliances.
The Chinese are (not) coming! It will be decades before Chinese corporations -- even in strategic industries such as renewable energy or information technology -- beat American, Western, and European companies on their own turf. Indeed, it may never happen at all.
Contemporary Chinese society, still Confucian to the core, is driven by the need for societal acknowledgment and diffused insecurity. Consumer behavior, characterized by status projection and risk avoidance, reflects these truths.