With health care reform looming, sudden changes in the marketplace are likely to be more common. Adopting proven business practices and educating transformational physician and clinician leaders may be the only strategy that drives critically important long-term systematic change.
I got into the health care field to save lives, and the last thing I planned on doing was to chair a committee and study process improvement. In the beginning, I asked myself how all of that ancillary activity could have anything to do with my mission and calling.
While I applaud educating physicians to be better communicators, a prescriptive "say this... not that" as suggested in the Wall Street Journal is not going to solve the problem. Genuine empathy is only partly conveyed by the words you say.
I don't want to be a statistic any longer. I don't want to be a "baby boomer" that is living longer but sicker than my parents. I don't want the illnesses that can be prevented by simply moving more and eating right.
People seeking health care often feel that they are forced to walk in blind. Yes, you can choose where to go for your health care but in reality, you often have had no useful information to make your decision. Until now.
If we truly want to develop a sustainable and functional medical system in this country, we are going to need to redefine what constitutes evidence. We need to open our minds and expand out of the box we have sealed ourselves into.