I have pretty much ruled out any activities that involve brain swelling. But I am quite confident that I never considered any experience that involved sleeping in my car in a rental car parking lot at the Cincinnati airport in the middle of the night to be on my bucket list.
If airlines and car rental companies want to increase market share, the big guys should have to earn it by winning the business and loyalty of their customers; not by gobbling up competitors or driving them out of business
All of us have a front-row seat to watch the biggest revolution in retail shopping since department stores were first built a century ago in the center of cities. Because we, the consumers, are leading the revolution.