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Hispanic Consumers

Mi Móvil: Hispanic Consumers Embrace Mobile Technology

Russell J. Sapienza, Jr. | Posted 12.02.2014 | Media
Russell J. Sapienza, Jr.

Hispanic consumers have adopted and embraced mobile technology at an equivalent or greater extent than non-Hispanics across a wide variety of activities.

Multi-Screen Consumption Behavior Heightens Hispanic Purchasing Power

Liz Sarachek Blacker | Posted 12.03.2012 | Latino Voices
Liz Sarachek Blacker

According to our study, Hispanics outpace non-Hispanic consumers in terms of smartphone ownership -- with 57 percent of Hispanic consumers possessing smartphones vs. 46 percent of non-Hispanics.

Hispanics Lead the Recovery by Occupying Walmart, not Wall Street

Glenn Llopis | Posted 06.02.2012 | Latino Voices
Glenn Llopis

With a purchasing power expected to reach an unprecedented $1.2 trillion dollars in 2012, and a population already surpassing 50 million, Hispanics perhaps our greatest hope for a sustained economic recovery.