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Holiday Marketing

#HolidayMarketing Meets #GivingTuesday: The Best Ad Campaign Ever

Amy Wolfcale | Posted 11.29.2016 | Business
Amy Wolfcale

Everyone in the marketing world has at one time or another harbored the secret (though breathtakingly improbable) hope that their campaign will someho...

Three Effective Ways to Boost Holiday Sales From Your Website

Gabriel Shaoolian | Posted 12.04.2015 | Business
Gabriel Shaoolian

As we start to make our way through the month of December, the holiday season is in full swing. As consumers, we're inundated with an overload of mark...

6 Holiday Ideas to Bring People Into Your Store

Diana Mackie | Posted 11.11.2016 | Business
Diana Mackie

The holiday season is a great time to try to maximize your exposure amongst your local community, whether you're hoping to attract holiday shoppers or network with potential new business clients.

5-Step Plan to Get Your Business Ready for the Online Holiday Season

Jonathan Long | Posted 10.21.2016 | Business
Jonathan Long

The holiday season provides a massive opportunity to increase sales and revenue for your business online, but it takes planning and execution -- your revenue isn't going to just magically increase.

Calling All Travel Companies: Don't Let Consumers Get Away This Holiday Season

Jim Yu | Posted 02.14.2015 | Business
Jim Yu

The holiday season is upon us, and with it comes big implications for marketers in the business of travel. According to AAA, last year 94.5 million Americans traveled 50+ miles from home during the year-end holiday season -- and this year is expected to be no different.

Five Ways to Make Holiday Marketing a Year Round Activity

Court Cunningham | Posted 02.12.2015 | Small Business
Court Cunningham

Here are five ways that you can focus on improving business during the holiday season, and tips on how to continue these activities even after every gift has been opened and the leftovers are gone.

The Proper Way to Take Advantage of the Holidays as a Small Business

Deborah Sweeney | Posted 02.02.2015 | Business
Deborah Sweeney

There's no reason we're not all capable of having fun along with our employees and superiors. Putting work aside for a couple hours to eat, drink and be merry is a wonderful way to build a stronger team.

5 Easy Tactics to Reduce Abandoned Carts During the Holidays

Matt Winn | Posted 12.29.2014 | Business
Matt Winn

Various studies show that 45-70 percent of all shopping carts don't end in a purchase, which means that you and your online business are fully aware of the frustration that abandoned carts can bring.

Holiday Marketing for Brands and Small Businesses

Michael Tasner | Posted 12.05.2012 | Small Business
Michael Tasner

The holidays are a great opportunity for marketers and businesses to thank their customers for another great year, while also allowing brands using social media to leverage their holiday campaigns to attract new customers.