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Huggies

'What's in a Name? Ask Poppie'

Jerry Zezima | Posted 05.27.2015 | Comedy
Jerry Zezima

I have been called many things in my life, not all of them repeatable in polite company, which I am seldom in anyway. But the one I love to hear repeated is Poppie, which is what I am called by my 2-year-old granddaughter, Chloe.

Emotional Ad Gives Blind Mom-To-Be The Chance To 'See' Her Baby's Ultrasound

The Huffington Post | Caroline Bologna | Posted 05.05.2015 | Parents

Looking at ultrasound photos of their unborn children can be a very emotional experience for parents-to-be, and for this mom, that first reveal was pa...

The Unfulfilled Potential of Diapers

Michael Feigelson | Posted 01.17.2015 | Impact
Michael Feigelson

There are innovators working to give moms and dads the nudge they need to keep the conversation going even in the inevitable moments of exhaustion and frustration.

The Only Hospital Packing Checklist You Will Ever Need Before You Give Birth

Posted 10.06.2014 | Parents

The last few days of your pregnancy can be stressful. These are the waning moments before a new, incredible being is introduced into your life, and th...

5 Simple Ways to Get Both You and Your Little One Moving

Nicole “NikkiFitness” Glor | Posted 06.09.2015 | Parents
Read More: Huggies, Parents News
Nicole “NikkiFitness” Glor

When I first had my son, many moms warned me that there would be no time to work out. I found that I actually could fit fitness in during his naps, but then I realized I didn't have time to clean the house and shower as well.

First-Of-Its-Kind Sensor May Bring Some Strange New Products

Huffington Post | David Freeman | Posted 02.12.2014 | Science

Babies have a pretty effective method of letting their parents know it's time for a diaper change. It's called crying. But researchers in Japa...

Hate to Clean? Be Thankful

Joanne Goldblum | Posted 01.23.2014 | Impact
Joanne Goldblum

This Thanksgiving, when you're feeling grateful for your feast, also think about the napkins, the well-scrubbed faces around your table and the prospect of cleaning the oven when it's all over.

Your Waitress Can't Afford Childcare

Joanne Goldblum | Posted 09.15.2013 | Impact
Joanne Goldblum

The working poor are not only working, they're doing some of the hardest jobs out there, including restaurant work, construction and farming. They deserve better, and so to their children.

Male Bashing in Marketing

Jim Joseph | Posted 09.07.2013 | Parents
Jim Joseph

hen my kids were young, I was the one grocery shopping, changing diapers and taking them to doctor's appointments. For some of that time I was a single dad, but for all of it I made career decisions, and personal decisions, based on my children's lives.

WATCH: Dads Feel Their Babies Kick With Pregnancy Belt

Posted 06.13.2013 | Parents

For dads who aren't quite brave enough to take on simulated labor, Huggies has another, gentler idea: one that involves tears of joy instead of howls ...

The Big Change

Joanne Goldblum | Posted 05.22.2013 | Impact
Joanne Goldblum

There is no federal program to assist low-income families with diaper purchases. That's right: You can't use food stamps to buy diapers. Some states even charge sales tax on diapers.

Unnatural Disasters

Joanne Goldblum | Posted 01.09.2013 | Impact
Joanne Goldblum

When the Daily News sent truckloads of goods to Staten Island, it wasn't the food and bottled water that got the most enthusiastic reception from residents battered by Hurricane Sandy.

What A Diaper Means For A Child's Future

Joanne Goldblum | Posted 09.19.2012 | Impact
Joanne Goldblum

It might seem odd to think that something as small as diapers can affect bigger things like education, jobs and child welfare, but it's true.

Fathers From Around The Country Didn’t Allow Huggies To Disrespect Them

Etan Thomas | Posted 06.19.2012 | Parents
Etan Thomas

Society has become comfortable with the notion that the typical father is not capable of actually being a responsible father.

Corporations Catching Up to Fatherhood

Nathan Greenberg | Posted 06.11.2012 | Parents
Nathan Greenberg

Men and women are both in the kitchen. Men and women are both at the grocery store. Men and women are both changing diapers. But men and women are not both respected as parents.

Huggies Tries to Woo Dads, Insults Them Instead

Lisa Belkin | Posted 05.12.2012 | Parents
Lisa Belkin

Huggies says it set out to "celebrate" dad. Instead it insulted them. Do "real men" change diapers?

Charities To Donate 20 Million Diapers To Families In Need

Posted 02.23.2012 | Impact

The DC Diaper Bank estimates that a child goes through six diapers per day, which can cost up to $120 per month per child. For Americans living in ...

Social Media Marketing: Chasing Likes and Other Ad Agency Mistakes

Andrew Cherwenka | Posted 03.31.2012 | Media
Andrew Cherwenka

While some of us are pushing our way in by employing the same 1-way mass tactics used in TV and print, others have swung too far the other way, blindly chasing likes and fan counts. Both approaches miss out on social media's true potential.

My Vendetta Against Disney

Zaki Hasan | Posted 11.12.2011 | Parents
Zaki Hasan

He's not old enough to go to the bathroom by himself, yet he's still old enough to verbalize his precise diapering preferences. Thanks, Disney!

10 Must Haves

Catherine Moellering | Posted 05.25.2011 | Style
Catherine Moellering

According to retail analysts, an economic turnaround is still on the distant horizon. But as a professional who follows trends for a living, I can assure you that consumers still love to have an "it" item.