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Impostor Olive Oils

How America And The 'New York Times' Get Olive Oil Wrong

Tom Mueller | Posted 02.28.2012 | Home
Tom Mueller

American oil is in such a bad way because oil merchants aren't held to the same truth in labeling as they are in syrup, and can package every oil, fresh or rancid, genuine or soybean-laced, with the same meaningless label: "extra virgin, first cold pressed, bla bla bla."